2024-03-31 08:47:06 ET
Summary
- Tencent is using AI to improve its online advertising, leading to increased net margins, gross margins, and revenue for the segment.
- The company expects a substantial financial benefit from AI in the advertising sector, with the potential for an additional RMB 8 billion of operating income.
- Tencent plans to double the size of share repurchases in 2024 and increase the annual dividend, as they continue being mindful of returning capital to shareholders.
Introduction
Per my June 2023 article , Tencent ( OTCPK:TCEHY ) is too big to be ignored. My thesis is that they are using AI to significantly improve their online advertising segment....
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Tencent Is Improving Advertising With AI