Amazon (NASDAQ: AMZN) has changed consumer expectations around product shipping. The online retailer has made its paid Prime membership, which includes free two-day (and sometimes one-day) shipping, so ubiquitous that its rivals have generally given up any hope of charging for shipping orders.
Some retailers have responded by offering some form of free shipping all year long. Others have holiday-specific shipping deals that attempt to level the playing field at least during the busiest shopping season of the year.
Some retailers offer truly free shipping. Image source: Getty Images.