This month, Wingstop (NASDAQ: WING) held its first investor day since its initial public offering in 2015. It highlighted the progress it's making toward reaching its goal of becoming a top 10 global restaurant brand. But one of the most important takeaways from the presentation went almost completely unnoticed: The company is experimenting with a new restaurant model called a "ghost kitchen."
If you haven't heard of ghost kitchens before, it's probably a wise idea to familiarize yourself with the term as the restaurant model could take off in coming years. As of today, two restaurant chains are already experimenting with the idea.
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