Snap (NYSE: SNAP) could launch two new hardware devices in the near future, according to The Information . The first device will reportedly be the fourth iteration of its Spectacles smartglasses. The second device could be a selfie drone. Snap previously invested in Zero Zero Robotics, a start-up that developed a folding camera drone, and it could use its technology to build a similar device.
Snap's expansion of its hardware business could broaden its ecosystem and reduce its dependence on Snapchat's ads, but the strategy also bears a resemblance to GoPro 's (NASDAQ: GPRO) doomed plans from several years ago. Let's see if Snap can avoid the same mistakes as it rolls out its new devices.
Image source: Snapchat.
For further details see:
Will Snap Avoid or Repeat GoPro's Fatal Mistakes?