Investment Thesis
Over the last three years, shares of Wix.com (WIX), a website development platform, have been gradually appreciating. This is likely a result of strong sales growth, proving the company’s business concept is sound. Even though the company has struggled so far to translate this success into its bottom line, financial statement analysis suggests Wix is likely to break-even as soon as it manages to take control over its costs of goods sold.
Corporate profile
Wix.com is a web development platform facilitating businesses to create and run online presentations and various tools