Wix (NASDAQ: WIX) has announced the acquisition of Rise.ai to extend its eCommerce platform to provide a full solution for merchants to manage customer re-engagement to encourage increased customer spending and repurchases with gift cards, loyalty programs, rewards and referrals. Wix’s eCommerce platform fuels businesses ranging from online stores, restaurants, service providers, events etc. It allows merchants with a full solution to create, grow and manage their eCommerce business to sell online and in person. “We are excited to expand our offering and services as part of the Wix eCommerce strategy,” said Arik Perez, Head of Wix eCommerce. “By providing merchants with more native tools, we can help them grow long-term customer value and revenues to build their businesses and keep optimizing and increasing profitability. Rise.ai is considered to be the best solution of its kind in the market, and the integration will enable merchants to easily manage and maintain customer engagement tools, ultimately leading to increased loyalty and revenue.”
“Customer retention has become the top priority for eCommerce brands worldwide, as acquisition costs continue to spike,” said Yair Miron, founder and CEO of Rise.ai. “Since our founding, we have powered tens of thousands of leading brands with loyalty and re-engagement solutions to grow their businesses. We are now thrilled to join Wix and bring Rise.ai to hundreds of thousands of online stores around the globe and help them rise.”
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Wix to Acquire Rise.ai