2024-01-23 07:54:27 ET
Netflix Inc (NASDAQ: NFLX) is in focus in premarket this morning after it made an announcement that marked its first major push into live sports.
On Tuesday, the mass media behemoth said it will start to stream “Raw” – flagship program of the World Wrestling Entertainment (WWE) from 2025.
The professional wrestling television program draws well over 17 million unique views per year in the United States.
Note that Netflix Inc is also scheduled to report its financial results for the fourth quarter today after market close. Consensus is for it to earn $2.20 a share versus 12 cents per share a year ago.
Wall Street currently has a consensus “overweight” rating on even though it’s already up more than 40% since its low in mid-October.
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