Of all the sectors to crash in March, consumer discretionary saw one of the largest drops (-34%) followed by the most significant bounce (currently 22%). This sector holds consumer-oriented companies like Nike (NKE) or Starbucks (SBUX), but excludes most "necessity" firms like Costco (COST) or Kroger (KR). This will likely be the sector to see the most significant sales declines due to COVID as most consumption is limited to necessities. In parts of the U.S, "essential" stores like Walmart (WMT) are even banned from selling non-essential items like Nike shoes.
Despite the tremendous likely earnings