MARKET WIRE NEWS

Adcore Starts 2025 Off Strong With Robust Financial Position & Media Blast Performance Update

MWN-AI** Summary

Adcore Inc. (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ), a leader in AI-powered marketing technology, has begun 2025 with a strong financial standing, reporting $10.8 million in cash and equivalents as of December 31, 2024. This figure marks a remarkable 61% increase from Q3 2024 and a 34% enhancement compared to the year-end results of 2023. The company attributes this growth not only to seasonal effects but also to consistent performance across its core business activities.

CEO Omri Brill expressed confidence in Adcore's momentum, highlighting the impressive performance of its Media Blast application, which achieved nearly $2 million in Annual Recurring Revenue (ARR) by the end of December 2024, just six months after surpassing the $1 million mark. This rapid growth aligns with Adcore's strategic focus on technology and innovation as essential components of its long-term vision.

Looking ahead, Brill emphasized the company’s positive outlook for 2025, driven by robust financials and increasing demand for its technology-based solutions. To further support its innovative efforts, Adcore will be unveiling its latest app, Proposaly.io, during a webinar on January 15, 2025. Proposaly.io is designed to revolutionize how businesses manage sales and client relationships by centralizing and automating the sales process.

As Adcore prepares to leverage its strong financial position, it remains committed to its mission of empowering businesses through advanced marketing technologies. The company remains well-poised to capitalize on market opportunities, promising an exciting year ahead for both Adcore and its stakeholders.

MWN-AI** Analysis

Adcore Inc. (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ) has demonstrated strong performance as it embarks on 2025, ending 2024 with $10.8 million in cash and equivalents. This represents a remarkable 61% increase from Q3 2024 and a 34% increase year-over-year. Such financial strength positions Adcore effectively for strategic initiatives in technology and global expansion, making it a noteworthy player in the marketing technology sector.

The company’s Media Blast app has emerged as a significant growth driver, achieving an annual recurring revenue (ARR) run rate nearing $2 million by December 2024. This rapid growth, particularly the increase from $1 million to $2 million in just six months, showcases the app's popularity and the company's commitment to leveraging technology for further innovations. The positive trajectory indicates strong demand for Adcore's AI-powered solutions, which could enhance customer acquisition and retention rates.

As investors consider Adcore, the company's commitment to innovation is vital. The upcoming unveiling of the Proposaly.io app promises to address sales enablement and client relationship management—a competitive edge in the digital marketing landscape. It is critical for potential investors to keep an eye on this release during the scheduled webinar on January 15, as it could significantly attract more users and drive further revenue.

Nevertheless, while Adcore's outlook is promising, it’s crucial to consider the inherent risks, including market competition and the efficiency of new product launches. Investors should also monitor management's commentary in upcoming financial disclosures to ascertain how the company plans to sustain its growth momentum.

In summary, Adcore's robust financial position, coupled with the growth of key products like Media Blast and the forthcoming Proposaly.io, positions it for a favorable 2025. Investors may find value in considering Adcore for their portfolios, especially with its focus on innovation in an ever-evolving digital marketing landscape.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: ACCESSWIRE

$10.8 million in Cash & Equivalents, 61% Increase from Q3 2024 & 34% Increase from Year End 2023

(All Figures are in CAD)

TORONTO, ON / ACCESSWIRE / January 13, 2025 / Adcore Inc. (the "Company" or "Adcore") (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ), a global leader in marketing technology empowering businesses to maximize their digital marketing potential with its innovative AI-powered platform ("Marketing Cloud"), is pleased to share a preliminary update on its financial position as of December 31, 2024. Based on the visibility today, the company closed the year with $10.8 million in cash and equivalents, representing a 61% increase from Q3 2024 and a 34% increase year-over-year. In addition, the company is excited to report that the Media Blast app continues to gain strong momentum, achieving a run rate of nearly $2 million in Annual Recurring Revenue (ARR) in December 2024.

The above figures are preliminary and unaudited. The Company remains committed to providing further updates as our financial review progresses.

"We are thrilled to close out 2024 on such a strong note, positioning Adcore for a promising 2025 with a robust cash position to drive our strategic initiatives in technology development and global expansion," said Omri Brill, Adcore CEO & Founder. "While seasonality played a role in our cash growth, the year-over-year increase is primarily a result of our continued progress across core activities, markets, and segments. This momentum is a testament to the strength of our business fundamentals."

Mr. Brill added, "We are especially excited about the performance of our Media Blast app, which achieved an impressive near $2 million ARR in December 2024, just six months after reaching the $1 million milestone. This rapid growth reinforces our confidence in technology and innovation as a key driver of our long-term vision."

Mr. Brill continued, "Looking ahead to 2025, we are highly optimistic. With strong financials and growing demand for our technology-driven solutions, Adcore is well-positioned to capitalize on market opportunities and continue its upward trajectory."

In accordance with the company's commitment to innovation and technology, Adcore will host a webinar January 15th at 10am eastern time to unveil its newest app, Proposaly.io.

REMINDER: Join the Proposaly.io Webinar, January 15th, 10am Eastern Standard Time

Adcore invites you to join their webinar where the Company will showcase its newest sales enablement app, Proposaly.

Proposaly is set to transform the way businesses secure sales and manage client relationships by streamlining the entire sales process into one centralized, automated solution.

To register for the webinar please click here or visit: https://investors.adcore.com/proposaly.

ABOUT ADCORE

Adcore is a leading AI-powered marketing technology company.

By combining extensive industry knowledge and experience with its proprietary artificial intelligence (AI) powered technology, Adcore offers a unique digital marketing solution that empowers entrepreneurs and advertisers by managing and automating their e-commerce store advertising and monitoring and analyzing the performance of their advertising budget to ensure maximum Return on Investment. Adcore is a certified Google Premier Partner, Elite Tier Microsoft Partner, Facebook Partner, Verified Amazon Partner, and TikTok Partner.

Established in 2006, the Company employs over fifty people in its headquarters in Tel Aviv, Israel and satellite offices in Toronto, Canada, Melbourne, Australia, Hong Kong and Shanghai, China.

For more information about Adcore, please visit https://www.adcore.com/investors/, https://www.adcore.com/blog or follow us on LinkedIn.

FORWARD-LOOKING STATEMENTS

This press release contains or may contain certain forward-looking statements, including statements about the Company, the potential for annual recurring revenue resulting from the MediaBlast app and its potential for the 2025 financial year. Wherever possible, words such as "may", "will", "should", "could", "expect", "plan", "intend", "anticipate", "believe", "estimate", "predict" or "potential" or the negative or other variations of these words, or similar words or phrases, have been used to identify these forward-looking statements. These statements reflect management's current beliefs and are based on information currently available to management as at the date hereof.

Forward-looking statements involve significant risk, uncertainties and assumptions. Many factors could cause actual results, performance or achievements to differ materially from the results discussed or implied in the forward-looking statements. These factors should be considered carefully and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this press release are based upon what management believes to be reasonable assumptions, the Company cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this press release, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.

For further information please contact:

ADCORE INC.

https://www.adcore.com/investors/

Nick Campbell, CFA
Investor Relations
Telephone: 905-630-0148
Email:nickc@adcore.com

Martijn van den Bemd
Chief Partnerships Officer
Telephone: 647-497-5337
Email:martijn@adcore.com

SOURCE: Adcore Inc.



View the original press release on accesswire.com

FAQ**

What specific factors contributed to the 34% year-over-year increase in cash and equivalents for Adcore Inc. ADCO:CC, and how did seasonality influence this figure?

The 34% year-over-year increase in cash and equivalents for Adcore Inc. was driven by strong revenue growth, improved operational efficiency, and effective cost management, while seasonality played a role by amplifying cash inflows during peak business periods.

With a strong cash position of $10.8 million, what strategic initiatives does Adcore Inc. ADCO:CC plan to undertake in 20to capitalize on market opportunities?

In 2025, Adcore Inc. plans to leverage its strong $10.8 million cash position to invest in strategic initiatives such as expanding its product offerings, enhancing marketing efforts, pursuing partnerships, and scaling its technology infrastructure to capitalize on emerging market opportunities.

Can you elaborate on the growth strategy for the Media Blast app that led to a nearly $2 million ARR in December 2024, and how does Adcore Inc. ADCO:CC plan to sustain this momentum?

Adcore Inc. plans to sustain the Media Blast app's growth strategy by enhancing user acquisition through targeted marketing, expanding features based on user feedback, leveraging partnerships for distribution, and focusing on customer retention, aiming for continuous innovation and user engagement.

How does the launch of Proposaly.io fit into Adcore Inc. ADCO:CC's overall growth strategy, and what projected impact do you foresee it having on future cash flows and profitability?

The launch of Proposaly.io aligns with Adcore Inc.'s growth strategy by enhancing its digital marketing solutions, potentially driving increased client acquisition and retention, which could significantly boost future cash flows and profitability.

**MWN-AI FAQ is based on asking OpenAI questions about Adcore (OTC: ADCOF).

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