Digital Turbine Appoints Ben John as Chief Technology Officer
MWN-AI** Summary
Digital Turbine, a leader in mobile ecosystem growth solutions, has announced Ben John as its new Chief Technology Officer (CTO). With a robust background in artificial intelligence, data operations, and advertising technology, Ben joins the company during a time of rapid expansion. His appointment aims to steer Digital Turbine's global engineering, product architecture, and AI-driven development efforts, leveraging his expertise to enhance the company’s ongoing momentum.
Ben John comes to Digital Turbine from Microsoft, where he served as Vice President of Engineering for AI Copilot. His career reflects a proven ability to drive technological innovation and embed strategic growth across diverse teams globally. Prior roles include being the Chief Technology Officer and co-founder of Xandr, where he played a critical role until its acquisition by Microsoft in 2022, as well as his time as CTO of AppNexus. Ben holds a Ph.D. in Computer Science, with a specialization in machine learning and big data mining, and has experience as an adjunct faculty member at New York University.
CEO Bill Stone expressed enthusiasm about Ben's technical prowess and innovative mindset, which align with Digital Turbine's goals to provide data-driven and AI-enhanced services to mobile carriers, app developers, device manufacturers, and advertisers. As the global mobile advertising market is anticipated to surpass $640 billion by 2030, Digital Turbine aims to capitalize on its unique position within the ecosystem.
Ben's vision includes harnessing AI and first-party data to drive significant value, emphasizing that he is excited to collaborate with the "world-class global team" at Digital Turbine. The company integrates its technology across over one billion devices and 80,000 apps, ultimately reaching over a billion users each month and enhancing the mobile user experience.
MWN-AI** Analysis
Digital Turbine's recent appointment of Ben John as Chief Technology Officer heralds a new strategic direction for the company, aligning itself more closely with innovation in the AI and advertising technology sectors. John's extensive experience, particularly with platforms that facilitate large-scale AI and programmatic advertising, positions Digital Turbine favorably in the fast-evolving mobile ecosystem.
The mobile advertising market is set to exceed $640 billion by 2030, signifying a tremendous growth opportunity. With Ben John at the helm of its technology strategy, Digital Turbine aims to leverage first-party data and AI to enhance the user experience, streamline operations, and foster better connections among mobile carriers, app developers, and advertisers. His history of navigating large-scale engineering efforts will likely bolster the company's operational efficiency and innovation initiatives.
Investors should consider the implications of this leadership change. John's background at high-profile firms like Microsoft and AppNexus suggests he can drive transformative projects that could lead to higher growth trajectories. His Ph.D. in computer science, focused on machine learning and big data, further underscores the data-driven approach that is crucial for success in today's market.
Moving forward, Digital Turbine's stock (NASDAQ: APPS) may experience volatility as the market reacts to this strategic shift. However, long-term investors should view this transition positively, given the potential for enhanced product offerings and a stronger competitive edge in a robust marketplace.
As Digital Turbine leans into AI innovation and data intelligence, monitoring its performance metrics will be essential. Should the company deliver on its promise, it could present a worthwhile opportunity for growth-focused investors amidst a booming mobile advertising landscape.
**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.
PR Newswire
The seasoned AI, Data, and AdTech veteran joins DT from Microsoft AI Copilot to help lead the next phase of innovation, building on continuous momentum and performance
AUSTIN, Texas, Feb. 25, 2026 /PRNewswire/ -- Digital Turbine, the global leader in growth solutions for the mobile ecosystem, is excited to announce the appointment of Ben John as the company's Chief Technology Officer. Joining the company at a period of accelerating growth, Ben will lead DT's global engineering, product architecture, data-first scaling, and AI-driven development to support its momentum.
Ben's career is defined by his ability to translate complex technology into real business outcomes. He has successfully built and scaled global engineering teams across multiple continents, navigated multi-billion dollar acquisitions, and built platforms that have shaped the global digital advertising and AI landscape.
"We are excited to welcome Ben to DT. His technical expertise and proven history of disruptive innovation align perfectly with our vision for the future," said Bill Stone, CEO of Digital Turbine. "His track record of driving scale through innovation will be instrumental in maintaining our momentum as we continue to bring premium data driven and AI experiences to mobile carriers, device manufacturers, app developers, advertisers and users worldwide."
With over 20 years of experience, Ben brings deep expertise in building large-scale AI and advertising platforms. He most recently served as Vice President of Engineering at Microsoft AI Copilot. Previously, he was Chief Technology Officer and co-founder of Xandr, serving as CTO until its acquisition by Microsoft in 2022. Prior to that he was CTO of AppNexus, the world's largest independent programmatic marketplace for digital advertising including buy-side and sell-side advertising platforms. Ben holds a Ph.D. in Computer Science specializing in machine learning and big data mining and has served as Adjunct Faculty at New York University.
"Mobile is at the heart of our daily lives, and with the scale of the global mobile advertising market expected to exceed $640 billion by 2030, Digital Turbine is uniquely positioned in the ecosystem to continue to innovate and grow," said Ben John. "I am thrilled to join the team at this pivotal moment to harness AI and first-party data in ways that drive real value for mobile carriers, device manufacturers, app developers and advertisers. I could not be more energized about what this world-class global team will build together."
About Digital Turbine
Digital Turbine (NASDAQ: APPS) is unifying the mobile ecosystem by connecting advertisers, app owners, and device partners through on-device integrations, direct app partnerships, and intelligence powered by the Ignite Graph and DT iQ - turning rich data into actionable insight and measurable performance while delivering the scale and performance of a walled garden without the walls. The company's technology is live on more than 1 billion devices and embedded across 80K+ apps, reaching over a billion users each month and enabling growth across the mobile experience. www.digitalturbine.com
Digital Turbine Media Contact:
Daniel Gal
[email protected]
SOURCE Digital Turbine, Inc.
FAQ**
How will Ben John's appointment as CTO at Digital Turbine Inc. APPS leverage his experience in AI and advertising to enhance the company's growth trajectory in the rapidly expanding mobile advertising market?
Given Ben John's background with Xandr and Microsoft AI Copilot, what specific innovations can we expect from Digital Turbine Inc. APPS under his leadership that will differentiate it from competitors in the AdTech space?
How does Digital Turbine Inc. APPS plan to utilize Ben John's expertise in machine learning and big data mining to optimize its Ignite Graph and DT iQ offerings for mobile carriers and app developers?
What strategies will Digital Turbine Inc. APPS implement to harness first-party data under Ben John's guidance to drive performance and deliver value to its stakeholders in the mobile ecosystem?
**MWN-AI FAQ is based on asking OpenAI questions about Digital Turbine Inc. (NASDAQ: APPS).
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