MARKET WIRE NEWS

Younger Canadians most confident in spotting AI-scams are also most likely to fall for fraud

MWN-AI** Summary

A recent Scotiabank Fraud Awareness Poll reveals a paradoxical trend among younger Canadians (ages 18-34) regarding their confidence in identifying AI-related scams. While a striking 76% of this demographic feels adept at spotting AI-generated fraud, nearly one-third (29%) reported having fallen victim to such scams in the past year. This contradiction highlights a concerning vulnerability among the youth, despite their digital savviness.

The survey underscores that traditional notions of financial fraud susceptibility, often attributed to older populations, may overlook the increasing risks faced by younger, more tech-savvy Canadians. Social media and email remain primary targets for scammers, capitalizing on the digital connections prevalent among younger generations. Alarmingly, 82% of respondents worry that advancements in AI will lead to more sophisticated, difficult-to-detect scams, further exacerbating the issue.

In response to these emerging threats, the survey suggests a growing reliance on financial institutions as a primary resource for fraud prevention. Half of Canadian respondents depend on their banks for support against financial fraud, emphasizing the vital role institutions like Scotiabank can play in educating clients on identifying and combating scams.

Tammy McKinnon, Senior Vice President of Global Fraud Management at Scotiabank, advocates for ongoing education and vigilance as fraud becomes increasingly persuasive through AI technology. The bank has taken proactive measures by collaborating with the federal government and other sectors to form the Canadian Anti-Scam Coalition, aiming to combat scams comprehensively.

Overall, the findings suggest that while technological advancements pose greater fraud risks, proactive education and resources from financial institutions are essential to protecting consumers, particularly the younger demographic. As AI develops, both awareness and protective measures must evolve to ensure financial security for all Canadians.

MWN-AI** Analysis

The recent Scotiabank Fraud Awareness Poll reveals an alarming trend among younger Canadians—those aged 18-34 exhibit significant confidence in identifying AI-driven scams yet are also the most vulnerable demographic to fall for such fraud. Despite 79% claiming they can recognize financial scams, a staggering 29% admitted to being victims within the past year.

This contradiction suggests that confidence does not equate to competence in cybersecurity awareness. The rise of sophisticated AI scams, particularly through social media and email, indicates a pressing need for financial education tailored to this age group. As AI technology evolves, so too will the tactics employed by fraudsters, making it crucial that financial institutions ramp up their educational efforts.

For investors and stakeholders in the financial sector, this is both a warning and an opportunity. With 90% of young Canadians expressing concern about AI's role in potential fraud, there is a clear market demand for enhanced fraud prevention resources and training. Financial institutions should consider implementing proactive measures, such as workshops and webinars focused on recognizing AI scams and reinforcing secure banking practices.

In terms of market strategy, aligning with technology to improve fraud detection and incorporating machine learning can both bolster security infrastructure and demonstrate a commitment to customer protection. Furthermore, promoting tools like multifactor authentication and alert systems can build trust and enhance client relations.

Ultimately, younger Canadians stand at a crossroads of technological adeptness and high susceptibility to fraud. Financial institutions must not only provide resources but also foster a culture of vigilance and education to equip this demographic against the sophisticated fraud of tomorrow. As the landscape of financial fraud continues to evolve, proactive adaptation will be key to safeguarding client assets and maintaining trust in financial partnerships.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: Canada Newswire

Canada NewsWire

79% of young Canadians know how to identify fraud, but 82% worry AI will result in more sophisticated financial scams

TORONTO, March 6, 2026 /CNW/ - Most young Canadians believe they're able to spot AI-generated fraud, but despite this confidence they are also the most susceptible to falling victim.

According to a new Scotiabank Fraud Awareness Poll, Canadians aged 18-34 are most confident (76%) among all age groups in their ability to identify AI-generated scams. However, younger Canadians are also most vulnerable, with nearly one-in-three (29%) saying they fell for a scam in the past year.

Social media and email scams topped the list, suggesting that fraudsters are developing new channels to target younger, more digitally-connected generations.

The findings support a growing trend in Canada: despite perceptions that seniors are the most vulnerable to financial fraud, younger Canadians are increasingly falling victim. And as advancements in AI lead to a rise in deepfakes, Canadians of all ages are concerned about what tomorrow could bring, with 90% expressing fear that AI will create more sophisticated financial fraud that is harder to detect.

Amid these concerns, half (50%) of Canadians say they rely on their financial institutions for fraud prevention resources. As fraudsters increasingly target all ages, it's imperative that Canadians turn to their financial institutions even more as their key partner for fraud education and resources.

"As fraudsters leverage AI to create more convincing scams than ever before, there is an opportunity for financial institutions like Scotiabank to continue to educate Canadians on how to spot scams, practice safe banking habits and take steps for added protection," says Tammy McKinnon, Senior Vice President of Global Fraud Management, Scotiabank. "Fraud is increasingly impacting younger Canadians, and it is important for families to turn to their Bank for fraud prevention resources to help each other stay informed and protected. At Scotiabank, we're committed to supporting the fight against fraud and keeping our clients' financial information safe."

  • The poll also showed Canadians (78%) are aware of the security precautions their financial institution has in place.
  • The majority of Canadians use secure and unique passwords (88%), enable two-step verification when offered (82%), and know how to identify and report fraudulent activity (81%).
  • Nearly three-quarters (71%) of Canadians believe financial institutions should be given more time to process transactions to protect against fraud.

How can Canadians safeguard themselves against AI scams?  

  • Visit Scotiabank's Cybersecurity and Fraud Hub for fraud prevention resources, such as descriptions of common scamsfraud simulation activities, and a scam identifier tool.
  • Activate multifactor authentication where possible on all your online accounts to help keep your information safe and secure.
  • Establish a code word with your family. If you receive an unusual voice or video call from them, ask for the code word to validate the legitimacy of the call, or call them back to confirm it's truly them.
  • If you suspect a deepfake or an AI scam, do not share, like, or comment on it. Use the report function on social media to flag it.
  • If you are a Scotiabank client:
    • Enable Scotia InfoAlerts to stay on top of your account activity and get notified immediately when your bank cards have been used.
    • Scotiabank will alert you when on any transactions that appear unusual with Scotia Fraud Alerts.
    • Scotiabank will never contact you and ask for your PIN, password, one-time verification codes or account numbers. We will never ask for you to turn over your bank cards or download third party software.  

To help protect Canadians against fraud, Scotiabank has teamed up with the federal government, law enforcement and Canada's major financial services, telecommunications and technology companies to form the Canadian Anti-Scam Coalition. The Coalition is Canada's first unified cross-sector initiative to combat scams.

About the Scotiabank Fraud Awareness Poll

This survey was undertaken by The Harris Poll Canada. It ran overnight on January 7th, 2026, with 1,514 randomly selected Canadian adults who are online panellists.

The results have been weighted by age, gender, region, and education (and in Quebec, language) to match the population, according to Census data. This is to ensure the sample is representative of the entire adult population of Canada.

For comparison purposes, a probability sample of this size has an estimated margin of error (which measures sampling variability) of ±2.5%, 19 times out of 20. Discrepancies in or between totals when compared to the data tables are due to rounding.

About Scotiabank 
Scotiabank's vision is to be our clients' most trusted financial partner and deliver sustainable, profitable growth. Guided by our purpose: "for every future," we help our clients, their families and their communities achieve success through a broad range of advice, products, and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets. With assets of approximately?$1.5 trillion?(as at?January 31, 2026), Scotiabank is one of the largest banks in North America by assets, and trades on the Toronto Stock Exchange (TSX: BNS) and New York Stock Exchange (NYSE: BNS). For more information, please visit?http://www.scotiabank.com?and follow us on X @Scotiabank. 

SOURCE Scotiabank

View original content to download multimedia: http://www.newswire.ca/en/releases/archive/March2026/06/c2826.html

FAQ**

How can the **Bank Nova Scotia Halifax Pfd 3 BNS** engage with younger Canadians to improve their knowledge of identifying AI-generated scams despite their confidence levels?

Bank Nova Scotia Halifax Pfd 3 BNS can engage younger Canadians by offering interactive workshops, social media campaigns, and educational resources that focus on recognizing AI-generated scams, thereby enhancing their knowledge while addressing their high confidence levels.

With 29% of young Canadians falling for scams, what role can institutions like **Bank Nova Scotia Halifax Pfd 3 BNS** play in providing targeted resources and education to reduce this vulnerability?

Institutions like Bank Nova Scotia can develop targeted educational programs and resources specifically aimed at young Canadians to enhance their financial literacy and scam awareness, thereby significantly reducing their vulnerability to scams.

Given that 90% of Canadians fear worsening AI fraud, how can the **Bank Nova Scotia Halifax Pfd 3 BNS** leverage its expertise to develop innovative tools for fraud detection and prevention?

Bank Nova Scotia Halifax Pfd 3 BNS can leverage its expertise by investing in advanced AI analytics and machine learning technologies to create robust fraud detection tools, enhancing real-time monitoring, threat assessment, and customer education to mitigate fears and protect clients.

What strategies can the **Bank Nova Scotia Halifax Pfd 3 BNS** implement to promote safe banking habits among younger Canadians, especially in light of their high confidence but increased susceptibility to fraud?

Bank Nova Scotia Halifax Pfd 3 BNS can implement targeted financial education programs, digital literacy workshops, and interactive online resources to teach younger Canadians about safe banking habits and fraud prevention, fostering confidence alongside security awareness.

**MWN-AI FAQ is based on asking OpenAI questions about Bank Nova Scotia Halifax Pfd 3 (NYSE: BNS).

Bank Nova Scotia Halifax Pfd 3

NASDAQ: BNS

BNS Trading

-1.23% G/L:

$71.83 Last:

1,051,263 Volume:

$72.09 Open:

mwn-app Ad 300

BNS Latest News

BNS Stock Data

$96,400,857,662
1,241,331,684
0.03%
227
N/A
Banking
Finance
CA
Toronto

Subscribe to Our Newsletter

Link Market Wire News to Your X Account

Download The Market Wire News App