MARKET WIRE NEWS

Inuvo Posts Record Q1 2025 Revenue of $26.7M, up 57% Year-Over-Year

MWN-AI** Summary

Inuvo, Inc. (NYSE American: INUV) reported record revenue for the first quarter of 2025, reaching $26.7 million, a significant 57% increase compared to $17.0 million in Q1 2024. This marks the highest revenue in the company’s history and comes as part of a strong growth trajectory for Inuvo, a leader in artificial intelligence-driven AdTech solutions. The gross profit for the quarter was $21.1 million, reflecting a 41% rise from the prior year, although the gross profit margin slightly declined to 79% due to changes in product mix.

Despite the record revenue, the net loss for the quarter was $1.3 million, or $0.01 per share, an improvement over the $2.1 million loss in the same period last year. Adjusted EBITDA was close to break-even, with a loss of approximately $22,000, compared to a loss of $1.0 million in Q1 2024. The strong performance was driven by a 61% increase in Platform revenue alongside a 31% growth in the Agencies & Brands segment.

CEO Richard Howe attributed the growth to enhancements in the company’s product lines, particularly the recent launch of the improved IntentKey Self-Serve Platform aimed at audience discovery and targeting. Inuvo added 20 new IntentKey clients, bringing the total to 15 self-service clients, signaling an expanding customer base.

On the financial front, as of March 31, 2025, Inuvo reported $2.6 million in cash, a $10 million unused working capital facility, and no debt, indicating a solid liquidity position. The outlook for the remainder of the year appears optimistic following this robust start, setting a positive tone for future growth initiatives.

MWN-AI** Analysis

Inuvo, Inc. (NYSE American: INUV) has reported an impressive Q1 2025, showcasing a remarkable 57% year-over-year revenue growth, marking a historic high of $26.7 million. This performance, primarily driven by advancements in their AI AdTech solutions and the successful rollout of the enhanced IntentKey Self-Serve Platform, positions Inuvo favorably in an increasingly competitive market.

Key financials indicate that gross profit surged 41%, reflecting a robust operational efficiency, despite the slight dip in gross profit margin from 87.7% to 79%. This margin contraction may be attributed to a shift in product mix, which is not uncommon as companies diversify offerings. Notably, the substantial 61% growth in Platform revenue indicates strong demand for their technology, while the Agencies & Brands segment also saw a solid 31% increase.

The net loss has decreased compared to the prior year, improving from $2.1 million to $1.3 million per share, which is a positive signal for investor sentiment. Additionally, the adjusted EBITDA loss of $22 thousand is marginal compared to a substantial $1 million loss the previous year, reflecting operational improvements.

From an operational perspective, the addition of 20 new clients to the IntentKey platform suggests both effective marketing and product relevance in the current landscape. The management’s foresight in enhancing technology and service offerings has indeed borne fruit.

However, potential investors should consider operating expenses, which have risen significantly due to increased marketing and personnel costs. While this might pose a risk to profitability in the short term, it could also be indicative of a proactive strategy to capture market share.

In summary, Inuvo's strong revenue growth, improving margins, and client acquisition strategies make it an intriguing investment opportunity. Investors should monitor operating expenses and market expansions closely, but the overall outlook appears promising as the company continues to innovate and grow in the AdTech space.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: GlobeNewswire

LITTLE ROCK, Ark., May 09, 2025 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of artificial intelligence AdTech solutions, today provided a business update and announced its financial results for the first quarter ended March 31, 2025.

First Quarter 2025 Financial Highlights:

  • Revenue was a record $26.7 million; a 57% increase compared to $17.0 million in Q1. 2024; highest revenue in the Company’s history.
  • Gross profit increased 41% to $21.1 million, compared to $14.9 million in Q1 2024.
  • Net loss per share was $0.01 compared to $0.02 in the prior year.
  • Adjusted EBITDA loss was $22 thousand, compared to a loss of $1.0 million for Q1 2024.

First Quarter 2025 Operational Highlights:

  • The company launched the enhanced IntentKey Self-Serve Platform, an advanced AI agent for audience discovery and targeting.
  • The company added 20 new IntentKey clients and now has 15 self-service clients.
  • The company introduced IntentKey zip code-level audience insights and targeting.
  • The company materially grew both Platform and the Agencies & Brands product lines.

Richard Howe, CEO of Inuvo, stated, “I’m thrilled to announce another record quarter, our second consecutive, with 57% year-over-year growth driven by both product lines. As Q1 is typically our weakest quarter, this strong performance sets a positive tone for the year ahead.” Mr. Howe added, “Our Platform product is benefiting from technology and service enhancements initiated in late 2023, while Agencies & Brands are thriving with enhanced capabilities that enable marketers to quickly identify and target virtually any audience they can conceive, in minutes.”

Financial Results for the First Quarter Ended March 31,2025

Net revenue for the first quarter of 2025 totaled $26.7 million, compared to $17.0 million for the same period last year. The increase in revenue for the three-month period ended March 31, 2025, compared to the same period in the prior year came from a 61% increase within Platforms and a 31% increase within Agencies & Brands.

Cost of revenue for the first quarter of 2025 totaled $5.6 million, compared to $2.1 million for the same period last year. The increase in the cost of revenue for the three months ended March 31, 2025, as compared to the same period last year, was related to higher Platform revenue and the introduction of a new product.

Gross profit for the three months ended March 31, 2025, totaled $21.1 million as compared to $14.9 million for the same period last year. Gross profit margin for the three months ended March 31, 2025, was 79% as compared to 87.7% for the same period last year. The lower gross margin was due to changes in product mix.

Operating expenses for the three months ended March 31, 2025, totaled $22.9 million compared to $17 million for the same period last year. Operating expenses are composed of marketing costs, compensation and general & administrative expenses. For the three-months ended March 31, 2025, all three categories of operating expense increased year-over-year.

Marketing costs increased due to the higher expenses associated with Platform revenue growth. Compensation expense was higher due primarily to a one-time accrual of an employee benefit of $335,000 and to higher incentive accrual. General and administrative expense was $1.1 million higher year-over-year primarily due to a reduction of the allowance for expected credit losses last year.

Finance expense, net of interest income, for the three months ended March 31, 2025, was $28 thousand compared to $20 thousand in the same quarter last year. Finance expense this year included $77 thousand of interest income from the Internal Revenue Service (IRS) for a delayed employee retention credit.

Other income was approximately $541 thousand for the three months ended March 31, 2025 in comparison with $0 for the same quarter in 2024. In March 2025, the Company received a payment from the IRS totaling $610 thousand in connection with an employee retention credit filed in 2023. Of the total payment, $533 thousand was recognized in other Income.

Net loss for the first quarter of 2025 was $1.3 million, or $0.01 per basic and diluted share, as compared to net loss of $2.1 million, or $0.02 per basic and diluted share, for the same period last year.

Adjusted EBITDA [see reconciliation table below] was near break-even at a loss of approximately $22 thousand in the first quarter of 2025 compared to a loss of approximately $1.0 million for the same period last year.

Liquidity and Capital Resources:

On March 31, 2025, Inuvo had $2.6 million in cash and cash equivalents, an unused working capital facility of $10.0 million and no debt.

As of May 2, 2025, Inuvo had 144,253,434 common shares issued and outstanding.

Conference Call Details:

Date: Friday, May 9, 2025
Time: 8:30 a.m. Eastern Time
Toll-free Dial-in Number: 1-800-717-1738
International Dial-in Number: 1- 646-307-1865
Conference ID: 11109974
Webcast Link: HERE

A telephone replay will be available through Friday, May 23, 2025. To access the replay, please dial 1- 844-512-2921 (domestic) or 1- 412-317-6671 (international). At the system prompt, please enter the code 11109974 followed by the # sign. You will then be prompted for your name, company, and phone number. Playback will then automatically begin.

About Inuvo
Inuvo®, Inc. (NYSE American: INUV) is a market leader in Artificial Intelligence built for advertising. Its IntentKey® AI solution is a first-of-its-kind proprietary and patented technology capable of identifying and actioning to the reasons why consumers are interested in products, services, or brands, not who those consumers are. To learn more, visit www.inuvo.com .

Safe Harbor / Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding Inuvo’s quarter-end financial close process and preparation of financial statements for the quarter that are subject to risks and uncertainties that could cause results to be materially different than expectations. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including, without limitation risks detailed from time to time in our filings with the Securities and Exchange Commission (the “SEC”), and represent our views only as of the date they are made and should not be relied upon as representing our views as of any subsequent date. You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the heading "Risk Factors" in Inuvo, Inc.'s Annual Report on Form 10-K for the fiscal year ended December 31, 2024 as filed on February 27, 2025, and our other filings with the SEC.  Additionally, forward looking statements are subject to certain risks, trends, and uncertainties including the continued impact of Covid-19 on Inuvo’s business and operations. Inuvo cannot provide assurances that the assumptions upon which these forward-looking statements are based will prove to have been correct. Should one of these risks materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those expressed or implied in any forward-looking statements, and investors are cautioned not to place undue reliance on these forward-looking statements, which are current only as of this date. Inuvo does not intend to update or revise any forward-looking statements made herein or any other forward-looking statements as a result of new information, future events or otherwise. Inuvo further expressly disclaims any written or oral statements made by a third party regarding the subject matter of this press release. The information which appears on our websites and our social media platforms is not part of this press release.

Inuvo Company Contact:
Wally Ruiz
Chief Financial Officer
Tel (501) 205-8397
wallace.ruiz@inuvo.com

(Tables follow)

INUVO, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS


Three Months Ended
March 31 March 31
2025 2024
Net revenue $ 26,708,032 $ 17,023,777
Cost of revenue 5,620,941 2,099,042
Gross profit 21,087,091 14,924,735
Operating expenses:
Marketing costs 17,512,994 13,102,644
Compensation 3,599,321 3,224,859
General and administrative 1,744,563 688,510
Total operating expenses 22,856,878 17,016,013
Operating loss (1,769,787 ) (2,091,278 )
Interest expense, net 27,929 20,380
Other income (540,571 ) -
Income tax expense 2,676 -
Net loss $ (1,259,821 ) $ (2,111,658 )
Other comprehensive income:
Unrealized gain (loss) on marketable securities - -
Comprehensive income (loss) $ (1,259,821 ) $ (2,111,658 )
Net loss per share, basic and diluted ($ 0.01 ) ($ 0.02 )
Weighted average shares outstanding:
Basic 142,719,274 138,789,669
Diluted 142,719,274 138,789,669


INUVO, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
March 31
December 31
2025 2024
Assets
Cash and cash equivalent $ 2,561,993 $ 2,459,245
Accounts receivable, net 12,022,440 12,545,771
Prepaid expenses and other current assets 738,995 639,805
Total current assets 15,323,428 15,644,821
Property and equipment, net 1,793,966 1,792,903
Goodwill 9,853,342 9,853,342
Intangible assets, net of accumulated amortization 3,777,499 3,897,875
Other assets 943,956 1,006,990
Total assets $ 31,692,191 $ 32,195,931
Liabilities and Stockholders’ Equity
Current liabilities
Accounts payable $ 7,257,005 $ 8,422,351
Accrued expenses and other current liabilities 10,221,581 9,463,537
Total current liabilities 17,478,586 17,885,888
Long-term liabilities 766,891 835,271
Total stockholders' equity 13,446,714 13,474,772
Total liabilities and stockholders' equity $ 31,692,191 $ 32,195,931


RECONCILIATION OF NET LOSS TO ADJUSTED EBITDA
(unaudited)
Three Months Ended
March 31 March 31
2025 2024
Net loss $ (1,259,821 ) $ (2,111,658 )
Interest expense, net 27,929 20,380
Income tax expense 2,676 -
Depreciation and amortization 568,042 673,203
EBITDA (661,174 ) (1,418,075 )
Stock-based compensation 304,284 396,312
Non recurring items:
Employee Benefit 335,000 -
Adjusted EBITDA $ (21,890 ) $ (1,021,763 )

Reconciliation of Net Loss to EBITDA and Adjusted EBITDA

We present EBITDA and Adjusted EBITDA as a supplemental measure of our performance. We defined EBITDA as Net loss plus (i) interest expense, (ii) depreciation, and (iii) amortization. We further define Adjusted EBITDA as EBITDA plus (iv) stock-based compensation and (v) certain identified expenses that are not expected to recur or be representative of future ongoing operation of the business. These adjustments are itemized above. You are encouraged to evaluate these adjustments and the reasons we consider them appropriate for supplemental analysis. In evaluating EBITDA and Adjusted EBITDA, you should be aware that in the future we may incur expenses that are the same or similar to some of the adjustments in the presentation. Our presentation of EBITDA and Adjusted EBITDA should not be construed as an inference that our future results will be unaffected by unusual or non-recurring items.


FAQ**

What factors contributed to the 57% year-over-year revenue increase reported by Inuvo Inc. (INUV) for Q1 2025, and how sustainable is this growth moving forward?

The 57% year-over-year revenue increase reported by Inuvo Inc. was driven by enhanced digital advertising solutions and strategic partnerships, but the sustainability of this growth depends on ongoing market demand and competitive positioning in the evolving ad tech landscape.

How did the launch of the enhanced IntentKey Self-Serve Platform impact Inuvo Inc. (INUV)'s client acquisition, particularly regarding the addition of new clients in Q1 2025?

The launch of the enhanced IntentKey Self-Serve Platform significantly boosted Inuvo Inc.'s client acquisition by facilitating a user-friendly experience that attracted 20 new clients in Q1 2025, demonstrating the platform's effectiveness in expanding their client base.

Given the operating expenses rose to $22.9 million for Inuvo Inc. (INUV), what strategies is the company implementing to manage costs while maintaining growth?

Inuvo Inc. is likely focusing on enhancing operational efficiency, optimizing resource allocation, and leveraging technology to streamline processes while pursuing strategic partnerships and innovative solutions to sustain growth amid rising operating expenses.

With a cash balance of $2.6 million and a working capital facility of $10 million, how does Inuvo Inc. (INUV) plan to leverage these resources to support its operations and future growth initiatives?

Inuvo Inc. plans to leverage its $2.6 million cash balance and $10 million working capital facility to support ongoing operations, invest in growth initiatives, and enhance its competitive positioning in the digital advertising space through strategic resource allocation.

**MWN-AI FAQ is based on asking OpenAI questions about Inuvo Inc. (NYSE: INUV).

Inuvo Inc.

NASDAQ: INUV

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