Deal Hunt In The Global Food Sector Reignites In Wake Of Trump's Tariffs

2025-11-10 09:17:00 ET

By Thijs Geijer, Senior Sector Economist, Food & Agri

2025 sets record for transatlantic food sector M&A deal value

What a year of extremes we've had as far as mergers and acquisitions are concerned in the transatlantic food and beverage industry... and it's not over yet. Deal activity slowed strongly in the first half as tariffs made companies wary and added extra costs and time to complete negotiations. This was followed by a blockbuster summer with several billion-euro deals in breakfast cereals, think Ferrero and WK Kellogg, potato products, with Simplot and Clarebout, and beverages. In fact, the Keurig Dr Pepper ( KDP ) and JDE Peet’s ( JDEPF ) deal helped push up the year-to-date value for transatlantic M&A to a record high of almost €25 billion....

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