The Marketing Alliance Announces Financial Results for Fiscal Third Quarter Ended December 31, 2025
MWN-AI** Summary
The Marketing Alliance, Inc. (OTC: MAAL) reported its fiscal Q3 2026 results for the period ending December 31, 2025, showing strong growth propelled by its insurance distribution business. Revenues rose to $5.02 million, a 10% increase from the previous year’s $4.55 million, driven primarily by improved performance in insurance-related revenues, particularly in the annuity sector.
The company turned around its operating performance, posting an operating income of $299,637, a marked improvement from a loss of $124,345 in the same quarter last year. Net income stood at $268,692, or $0.04 per share, compared to a loss of $164,867, or $(0.02) per share a year ago. The surge in net income reflects more efficient operations and strategic investments, including technology upgrades and team expansions in the marketing department.
Additionally, TMA executed a share repurchase strategy, repurchasing 117,962 shares during the quarter, with another 295,959 shares acquired by January 31, 2026. This initiative is part of a broader program authorized to buy back up to 800,000 shares.
While the construction segment faced challenges due to delays in a major project, which hindered flexibility for new initiatives, it still reported modest revenue compared to prior periods. Operating expenses edged up slightly, impacted by increased compensation and stock-based costs, even as administrative spending decreased.
On the balance sheet side, TMA indicated healthy liquidity with cash and equivalents at approximately $1.37 million and working capital of $5.5 million as of December 31, 2025. Management expressed optimism about continuing growth, attributing gains to targeted investments and a strategic shift in revenue recognition practices within the insurance business.
MWN-AI** Analysis
The Marketing Alliance, Inc. (OTC: MAAL) has demonstrated a commendable turnaround in its fiscal third quarter for 2026, marking a robust rebound following prior losses. The 10% increase in revenues from $4.55 million to $5.02 million highlights the effectiveness of the company’s strategic investments in its insurance distribution business. This segment recorded most of the revenue surge, underscoring the important pivot toward enhancing operational efficiency as well as leveraging technology to optimize agency communications.
The notable change in accounting practices—to recognize revenue over the projected lives—offers greater consistency and may provide investors with a clearer picture of ongoing business performance. Furthermore, the move to repurchase 117,962 shares in the quarter and an additional 295,959 shares post-quarter indicates management's confidence in the company's intrinsic value, potentially helping to support share prices as supply diminishes.
Despite these strengths, TMA faces challenges in its construction business, where revenue dipped due to project delays. Investors should monitor the ongoing impacts of these operational constraints. While operating income has swung from a loss to a profit, increased operating expenses – particularly in compensation – should also remain on the radar.
With net income rising to $268,692 or $0.04 per share, the company's recovery amidst economic uncertainty provides a cautiously optimistic outlook. Their strong balance sheet, featuring $1.4 million in cash and an increase in working capital, further strengthens TMA's position for potential growth.
In light of these results, prospective investors might consider a cautious approach. While the company is on an upward trend, close attention should be paid to economic conditions and performance in both the insurance and construction sectors. The stock may offer growth potential but layered with risks contingent on operational stability and macroeconomic factors. Therefore, a prudent wait-and-see approach could be advisable for those contemplating an investment in TMA.
**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.
ST. LOUIS, Feb. 13, 2026 (GLOBE NEWSWIRE) -- The Marketing Alliance, Inc. (OTC: MAAL) (“TMA” or the “Company”), announced its financial results today for its fiscal 2026 third quarter ended December 31, 2025.
Q3 FY2026 Financial Key Items (all comparisons to the prior year quarter)
- Revenues from operations were $5,018,127 compared to $4,550,421, an increase of over 10% which was driven by an increase in revenue from the insurance distribution business
- Operating income from continuing operations of $299,637 compared to $(124,345) in the prior year quarter
- Net income was $268,692 or $0.04 per share in the quarter compared to $(164,867) or $(0.02) per share in the prior year quarter
- During the quarter the Company repurchased 117,962 shares, and subsequent to the end of quarter the Company has repurchased an additional 295,959 shares as of January 31, 2026. Repurchases under the program may be made through privately negotiated transactions when the Company is contacted directly or open market transactions (please see the Company’s April 2, 2025, press release for more information and important disclosures). The April 2 press release is available on the Company’s website
Management Comments
Timothy M. Klusas, TMA’s Chief Executive Officer, commented, “We were pleased with the results of this quarter, especially as we were able to show some of the benefits of the investments we have been making in the insurance business. In the quarter we added to our marketing team and continued to invest in technology to communicate with our agencies and provide insights.
As our business continued to evolve, in a previous quarter (ending December 2024) we elected to acknowledge the changing nature of our reimbursement and marketing revenues by recognizing them over their respective projected lives (often the calendar year) instead of when agreed upon and billed. Historically the company treated non-refundable reimbursement and marketing fee revenue from carriers as earned when the agreed upon amount was invoiced. We acknowledged any timing differences of these payments as deferred revenue on the balance sheet. This quarter is the fourth quarter and now a full year since we made this change and it is also reflected in the fiscal year-to-date results.
Although the construction business had a better quarter than in the previous year period, it continued to be adversely affected by delays at a large project. These delays had the added effect of preventing us from being able to work on other projects. While we were better able to manage costs in relation to revenues than last year, this quarter continued to be a challenge.”
Third Quarter Fiscal Year 2026 Financial Review
- Revenues were $5,018,127 compared to $4,550,421 in the prior year quarter. An increase in revenue in the insurance distribution business offset a slight decline in revenues in the construction business.
- Net operating revenue (gross profit) for the quarter was $1,138,892 compared to net operating revenue of $703,116 in the prior year quarter for an increase of $435,776. The insurance distribution business accounted for most of the increase in gross profit through improved performance in the annuity business and the recalibration of marketing and fee revenue from carriers.
- Operating expenses increased this quarter from the prior year quarter, $839,255 compared to $827,462. Increases in compensation expenses were offset by decreases in office and administrative expenses and professional fees, as the Company hired people that previously served as its outsourced bookkeeping and administrative staff. Stock-based compensation expense increased from the prior year quarter offsetting some of the above-mentioned benefits.
- The Company reported operating income from continuing operations of $299,637 compared to $(124,345), in the prior year quarter, with differences due to factors discussed above.
- Operating EBITDA (excluding investment portfolio income) of $347,951 was an increase from the prior year quarter of $(58,379). A note reconciling operating EBITDA to operating income can be found at the end of this release.
- Investment gain (loss), net (from non-operating investment portfolio) for the quarter was $60,684 as compared with $(48,095) in the previous year quarter.
- Net income was $268,692, or $0.04 per share, compared to $(164,897) or $(0.02) per share in the previous year quarter.
- During the first fiscal quarter, on April 2, 2025, the Company announced that its Board of Directors had authorized a share repurchase program to purchase up to 800,000 shares of the Company's issued and outstanding common stock, effective immediately and concluding March 31, 2026. As of January 31, the Company had repurchased 683,428 shares under this program. The April 2 announcement followed the successful completion of an 800,000 share repurchase program announced in October 2024 and completed March 2025.
Balance Sheet Information
- TMA’s balance sheet on December 31, 2025, reflected cash and cash equivalents of $1.4 million, working capital of $5.5 million, and shareholders’ equity of $5.8 million, compared to cash and cash equivalents of $1.9 million, working capital of $5.7 million, and shareholders’ equity of $5.9 million as of December 31, 2024.
About The Marketing Alliance, Inc.
Headquartered in St. Louis, MO, TMA provides support to independent insurance brokerage agencies, with a goal of integrating insurance and “insuretech” engagement platforms to provide members value-added services on a more efficient basis than they can achieve individually.
Investor information can be accessed through the shareholder section of TMA’s website at:
http://www.themarketingallianceinc.com.
TMA’s common stock is quoted on the OTC Markets (http://www.otcmarkets.com) under the symbol “MAAL”.
Forward Looking Statements
Investors are cautioned that forward-looking statements involve risks and uncertainties that may affect TMA's business and prospects. Examples of forward-looking statements include, among others, statements we make regarding our expectations of growth based upon our investments in our insurance business, our stock repurchase program, our plans to reduce expenses, and our ability to generate earnings, or reduce expenses, from our construction business. Any forward-looking statements contained in this press release represent our estimates, expectations or intentions only as of the date hereof, or as of such earlier dates as are indicated, and should not be relied upon as representing our views as of any subsequent date. These statements involve a number of risks and uncertainties, including, but not limited to, expectations of the economic environment, material adverse changes in economic conditions in the markets we serve and in the general economy; the ways that insurance carriers may react in their underwriting policies and procedures to the continuing risks they perceive from public health matters; our reliance on a limited number of insurance carriers and any potential termination of those relationships or failure to develop new relationships; privacy and cyber security matters and our ability to protect confidential information; future state and federal regulatory actions and conditions in the states in which we conduct our business; our ability to work with carriers on marketing, distribution and product development; pricing and other payment decisions and policies of the carriers in our insurance distribution business, changes in the public securities markets that affect the value of our investment portfolio; and weather and environmental conditions in the areas served by our construction business. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so.
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| Contact: | ||
| The Marketing Alliance, Inc. | -OR- | The Equity Group Inc. |
| Timothy M. Klusas, President | Jeremy Hellman, Vice President | |
| (314) 275-8713 | (212) 836-9626 | |
| tklusas@themarketingalliance.com www.TheMarketingAlliance.com | jhellman@equityny.com |
| CONSOLIDATED STATEMENTS OF OPERATIONS | |||||||||||||||
| Three Months Ended | Nine Months Ended | ||||||||||||||
| December 31, | December 31, | ||||||||||||||
| 2025 | 2024 | 2025 | 2024 | ||||||||||||
| Insurance commission and fee revenue | $ | 4,793,365 | $ | 4,273,578 | $ | 13,865,347 | $ | 13,025,595 | |||||||
| Construction revenue | 224,762 | 276,843 | 681,506 | 966,565 | |||||||||||
| Total revenues | 5,018,127 | 4,550,421 | 14,546,853 | 13,992,160 | |||||||||||
| Insurance distributor related expenses: | |||||||||||||||
| Distributor bonuses and commissions | 3,119,170 | 2,862,569 | 9,266,468 | 8,736,928 | |||||||||||
| Business processing and distributor costs | 495,326 | 604,305 | 1,554,083 | 1,441,837 | |||||||||||
| Depreciation | 864 | 934 | 2,592 | 5,768 | |||||||||||
| 3,615,360 | 3,467,808 | 10,823,143 | 10,184,533 | ||||||||||||
| Costs of construction: | |||||||||||||||
| Direct and indirect costs of construction | 221,408 | 315,240 | 634,779 | 612,019 | |||||||||||
| Depreciation | 42,467 | 64,257 | 130,093 | 189,446 | |||||||||||
| 263,875 | 379,497 | 764,872 | 801,465 | ||||||||||||
| Total costs of revenues | 3,879,235 | 3,847,305 | 11,588,015 | 10,985,998 | |||||||||||
| Net operating revenue | 1,138,892 | 703,116 | 2,958,838 | 3,006,162 | |||||||||||
| General and administrative expenses: | 839,255 | 827,462 | 2,259,428 | 2,595,012 | |||||||||||
| Operating income from continuing operations | 299,637 | (124,345 | ) | 699,410 | 411,150 | ||||||||||
| Other income (expense): | |||||||||||||||
| Other | - | - | - | 4,938 | |||||||||||
| Investment gains (losses), net | 60,684 | (48,095 | ) | 318,684 | (24,112 | ) | |||||||||
| Interest | (4,560 | ) | (28,827 | ) | (27,401 | ) | (103,485 | ) | |||||||
| Income from continuing operations before provision for income taxes | 355,761 | (201,267 | ) | 990,693 | 288,491 | ||||||||||
| Income tax expense | 87,069 | (36,400 | ) | 182,969 | 101,700 | ||||||||||
| Net Income | $ | 268,692 | $ | (164,867 | ) | $ | 807,724 | $ | 186,791 | ||||||
| Average Shares Outstanding | 7,100,126 | 8,008,081 | 7,100,126 | 8,008,081 | |||||||||||
| Operating Income from continuing operations per Share | $ | 0.04 | $ | (0.02 | ) | $ | 0.10 | $ | 0.05 | ||||||
| Net Income per Share | $ | 0.04 | $ | (0.02 | ) | $ | 0.11 | $ | 0.02 |
| CONSOLIDATED BALANCE SHEETS | |||||||
| December 31, | December 31, | ||||||
| 2025 | 2024 | ||||||
| ASSETS | |||||||
| CURRENT ASSETS | |||||||
| Cash and cash equivalents | $ | 1,369,239 | $ | 1,925,398 | |||
| Equity securities | 2,338,047 | 2,696,783 | |||||
| Restricted cash | - | 1,623,127 | |||||
| Accounts receivable | 8,144,089 | 6,125,827 | |||||
| Current portion of notes receivable | 20,352 | 478,712 | |||||
| Prepaid expenses and other current assets | 356,191 | 187,413 | |||||
| Total current assets | 12,227,918 | 13,037,259 | |||||
| PROPERTY AND EQUIPMENT, net | 545,269 | 691,722 | |||||
| OTHER ASSETS | |||||||
| Operating lease right-of-use assets | 502,647 | 173,571 | |||||
| Total other assets | 502,647 | 173,571 | |||||
| $ | 13,275,834 | $ | 13,902,552 | ||||
| LIABILITIES AND SHAREHOLDERS' EQUITY | |||||||
| CURRENT LIABILITIES | |||||||
| Accounts payable and accrued expenses | $ | 6,501,677 | $ | 4,615,054 | |||
| Deferred Revenue | 6,065 | 88,324 | |||||
| Current portion of notes payable | 108,322 | 2,388,976 | |||||
| Current portion of finance lease liability | - | 109,869 | |||||
| Current portion of operating lease liability | 153,484 | 118,534 | |||||
| Liabilities related to discontinued operations | 677 | 677 | |||||
| Total current liabilities | 6,770,225 | 7,321,434 | |||||
| LONG-TERM LIABILITIES | |||||||
| Notes payable, net of current portion and debt issuance costs | 156,959 | 264,713 | |||||
| Operating lease liability, net of current portion | 354,066 | 56,489 | |||||
| Deferred taxes | 149,200 | 313,000 | |||||
| Total long-term liabilities | 660,225 | 634,202 | |||||
| Total liabilities | 7,430,450 | 7,955,636 | |||||
| COMMITMENTS AND CONTINGENCIES (NOTE 13) | |||||||
| SHAREHOLDERS' EQUITY | |||||||
| Common stock, no par value; 50,000,000 shares authorized, 8,008,081 shares issued and outstanding December 31, 2024 | |||||||
| 7,100,126 shares issued and outstanding December 31, 2025 | $ | 1,185,462 | $ | 1,154,979 | |||
| Treasury Stock | (95,148 | ) | (142,940 | ) | |||
| Retained earnings | 4,755,070 | 4,934,877 | |||||
| Total shareholders' equity | 5,845,384 | 5,946,916 | |||||
| 13,275,834 | 13,902,552 |
| Note – Operating EBITDA (excluding investment portfolio income) | ||||||||||||
| Three Months Ended | Nine Months Ended | |||||||||||
| EBITDA Calculation | December 31, | December 31, | ||||||||||
| 2025 | 2024 | 2025 | 2024 | |||||||||
| Operating Income from Continuing Operations | $ | 299,637 | $ | (124,345 | ) | $ | 699,410 | $ | 411,150 | |||
| Add: | ||||||||||||
| Depreciation/Amortization Expense | $ | 48,313 | $ | 65,966 | $ | 147,632 | $ | 207,474 | ||||
| EBITDA (Excluding Investment Portfolio Income) | $ | 347,951 | $ | (58,379 | ) | $ | 847,042 | $ | 618,624 |
The Company elects not to include investment portfolio income because the Company believes it is non-operating in nature.
The Company uses Operating EBITDA as a measure of operating performance. However, Operating EBITDA is not a recognized measurement under U.S. generally accepted accounting principles, or GAAP, and when analyzing its operating performance, investors should use Operating EBITDA in addition to, and not as an alternative for, income as determined in accordance with GAAP. Because not all companies use identical calculations, its presentation of Operating EBITDA may not be comparable to similarly titled measures of other companies and is therefore limited as a comparative measure. Furthermore, as an analytical tool, Operating EBITDA has additional limitations, including that (a) it is not intended to be a measure of free cash flow, as it does not consider certain cash requirements such as tax payments; (b) it does not reflect changes in, or cash requirements for, its working capital needs; and (c) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized often will have to be replaced in the future, and Operating EBITDA does not reflect any cash requirements for such replacements, or future requirements for capital expenditures or contractual commitments. To compensate for these limitations, the Company evaluates its profitability by considering the economic effect of the excluded expense items independently as well as in connection with its analysis of cash flows from operations and through the use of other financial measures.
The Company believes Operating EBITDA is useful to an investor in evaluating its operating performance because it is widely used to measure a company’s operating performance without regard to certain non-cash or unrealized expenses (such as depreciation and amortization) and expenses that are not reflective of its core operating results over time. The Company believes Operating EBITDA presents a meaningful measure of corporate performance exclusive of its capital structure, the method by which assets were acquired, and non-cash charges and provides additional useful information to measure performance on a consistent basis, particularly with respect to changes in performance from period to period.
FAQ**
How has Marketing Alliance Inc MAAL leveraged its investments in technology to drive revenue growth, especially within its insurance distribution segment, as evidenced by the reported 10% increase in revenues in Q3 FY2026?
What factors contributed to the operating income turnaround for Marketing Alliance Inc MAAL, moving from a loss of $(124,345) in the prior year quarter to a profit of $299,637 in Q3 FY2026?
Considering the share repurchase strategy, how does Marketing Alliance Inc MAAL plan to utilize the benefits of its ongoing buyback program to enhance shareholder value through the end of fiscal 2026?
In light of the delays affecting the construction business, how does Marketing Alliance Inc MAAL intend to mitigate risks and ensure future growth in this segment while continuing to focus on profitable areas, such as insurance distribution?
**MWN-AI FAQ is based on asking OpenAI questions about Marketing Alliance Inc (OTC: MAAL).
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