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Magnite (MGNI) +2% premarket, has acquired SpringServe, an ad serving platform for connected TV ((CT)V) for ~$31M, pursuant to a previously negotiated option agreement that Magnite secured as part of its acquisition of SpotX in April.Last year, SpotX made a minority i...
Combination empowers CTV publishers with a tighter integration between direct and programmatic inventory Current SpringServe clients include Pluto TV, Sinclair Broadcast Group, Univision and VIZIO LOS ANGELES, July 01, 2021 (GLOBE NEWSWIRE) -- Magnite (Nasdaq: MGNI), the...
LOS ANGELES, June 29, 2021 (GLOBE NEWSWIRE) -- Magnite, the world’s largest independent sell-side advertising platform, today announced the completion of the first phase of a Publisher First-Party Segments Initiative which addresses the needs of buyers and sellers in a cookieless env...
Advertising technology companies The Trade Desk (NASDAQ: TTD) and Magnite (NASDAQ: MGNI) are operating on opposite sides of the same coin. The former supports advertisers looking to place digital ads. The latter services publishers, the owners of websites, and other digital ...
The outlook remains enticing, yet the share price hasn't returned to its former glories. Magnite is highly acquisitive, and its balance sheet is no longer as flexible. According to my own estimates, the stock trades at roughly 27x 2022 EBITDA. It is not the cheapest stock, but is ...
Communications services stocks gained on a broadly higher week for the markets, though it fell into the middle of the pack among sectors: rising 2.4%, better than a fractional gain for utilities, but not gaining quite as well as energy stocks that had a strong week. "Offline-to-online" social...
4 Top Advertising Stocks To Watch Before July 2021 Advertising stocks have been making waves in the stock market lately. This comes after the news that Alphabet Inc’s ( NASDAQ: GOOGL ) subsidiary Google is pushing back its timeline to deprecate third-party tracking co...
In today's video I look at fundamentals, valuation metrics, and recent news for The Trade Desk (NASDAQ: TTD) , PubMatic (NASDAQ: PUBM) , and Magnite (NASDAQ: MGNI) . These three stocks have recently seen a substantial bullish...
Ad tech stocks were soaring today on news that Alphabet 's (NASDAQ: GOOG) (NASDAQ: GOOGL) Google Chrome web browser would delay until 2023 the removal of third-party cookies that help advertisers track internet users. The original decision to remove cookies, which Google had...
NatanaelGinting/iStock via Getty Images The Trade Desk (TTD) is up 14.4% and making its biggest move since November - just one of the advertising technology companies seeing gains alongside Google's announcement that it's delaying the phase-out of third-party cookies in its Chrome browser. Cr...
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2024-07-25 10:00:07 ET Eric Martinuzzi from Lake Street issued a price target of $21.00 for MGNI on 2024-07-25 08:24:00. The adjusted price target was set to $21.00. At the time of the announcement, MGNI was trading at $14.27. The overall price target consensus is at $19...
Gracenote teams with major connected TV (CTV) players to optimize contextual ad targeting PR Newswire New contextual categories powered by program-level Gracenote metadata available for Q4 campaigns with Cineverse, DIRECTV Advertising, Philo, Tastemade and Xumo to help bu...
Magnite Chosen as the Preferred Technology Partner to Enhance TELUS' Connected TV Offering Canada NewsWire TELUS will leverage Magnite's SpringServe Ad Server and Streaming SSP to bring innovative advertising opportunities to the Canadian market TORONTO , ...