This ETF Made Index Investing Cool Again -- And Made Shareholders Big Winners

2026-03-05 12:22:00 ET

Exchange-traded funds appeal to investors who like to keep things simple. Rather than doing research on countless individual stocks in the hope of finding enough promising prospects to create a well-diversified portfolio of 25 picks or more, the right ETF can give you instant diversification that's tailored to your particular investing strategy. And with thousands of different ETFs currently on the market, there's a fund that's likely to match up well with your wishes.

Yet as with everything in the financial world, the most successful ETFs have struck a chord with investors. As we discussed in our three-part series on the SPDR S&P 500 ETF Trust ETF (NYSEMKT: SPY) for the Voyager Portfolio , novelty is an important characteristic can draw investors' attention. But there's only so much room for ETFs that track the S&P 500. One ETF that proved that you could actually outperform the S&P 500 using an index investing approach was a game-changer for many investors. Here, you'll learn more about the Invesco QQQ Trust (NASDAQ: QQQ) and why it has become immensely popular.

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