MARKET WIRE NEWS

Wyndham Rewards Brings Vacation Vibes Back to Greensboro for 86th Annual Wyndham Championship

MWN-AI** Summary

Wyndham Rewards is infusing Greensboro with vacation vibes as it celebrates the 86th Annual Wyndham Championship, renowned for its fan-friendly atmosphere and excitement on the PGA TOUR. Kicking off at the historic Sedgefield Country Club, the event includes a spectacular giveaway of one million Wyndham Rewards points each day, offering fans an incredible opportunity to turn their love for golf into significant rewards.

This year’s theme, “Big Golf. Bigger Fun,” emphasizes the joy of the tournament, which runs from July 31 to August 3, 2025, highlighting attractions such as Club Wyndham Beach, the Wyndham Rewards Earner Card Lounge, and the new Sandbar featuring live sand sculpting. Broadcasted nationally, the tournament transforms into a tropical paradise, enticing fans to experience the allure of travel and adventure.

Wyndham Rewards is not just about golf; it aims to create memorable experiences that inspire wanderlust. With over 60,000 hotels and resorts worldwide available for booking, members can redeem points for an array of travel experiences, such as a month-long stay at luxury resorts or family gatherings. Additionally, Wyndham Championship is committed to giving back to the community through its Wyndham Championship Fore! Good platform, having donated $250,000 to First Tee – Central Carolina and funds to local charities like Backpack Beginnings and Forsyth Backpacks, ensuring support for children in need.

As the tournament progresses, players will also have the chance to score big. Should someone make a hole-in-one on the 16th hole, they’ll earn a million points, further bolstering Wyndham’s dedication to community involvement while showcasing its status as the #1 hotel rewards program, enhancing the overall festive experience for fans and players alike.

MWN-AI** Analysis

The 86th Annual Wyndham Championship in Greensboro is not just a golf event; it is a strategic opportunity for stakeholders in the travel and hospitality industries. Wyndham Rewards is adeptly utilizing this high-profile tournament to enhance brand visibility, foster community engagement, and drive consumer participation through enticing giveaways and promotional activities.

From a market perspective, the championship offers multiple avenues for investment and growth within the hospitality sector. The spectacle draws attention to Wyndham's extensive rewards program, which has been recognized as a top-tier loyalty program. Offering one million points daily over the event enhances customer engagement, incentivizing attendance and encouraging new sign-ups for the Wyndham Rewards program. This positions the brand to capture a broad audience, fostering long-term loyalty from new customers.

For investors, particularly in the hospitality and tourism sectors, this event outlines the effectiveness of experiential marketing. The integration of community-focused initiatives, such as donations to local charities and perks for educators and first responders, enhances the brand's image and fosters goodwill. Such strategies can lead to increased patronage and improved revenue streams in the long run.

Furthermore, the inclusion of vacation-themed experiences, like the “The Sandbar” and Club Wyndham Beach, aligns with the current trend of blending leisure with sporting events, catering to a diverse demographic that seeks immersive experiences.

As evaluation continues for potential investments, stakeholders should consider the implications of Wyndham's ongoing promotional strategies. With travel spend expected to rise as consumers prioritize experiences post-pandemic, aligning with brands that innovate their consumer engagement approach, like Wyndham Rewards, could yield significant returns. In summary, the Wyndham Championship serves as a clear indicator of market trends favoring the hospitality sector, making Wyndham a strategic investment moving forward.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: PR Newswire

PR Newswire

One million Wyndham Rewards points being given away every day as fan-favorites like Club Wyndham Beach and the Wyndham Rewards Earner Card Lounge make their much-anticipated return to Sedgefield

GREENSBORO, N.C. , July 31, 2025 /PRNewswire/ -- Ever dreamed of turning your love of golf into a Wyndham Rewards million-point windfall? This week's Wyndham Championship, which tees off today at historic Sedgefield Country Club, might just be your shot.

Recognized among the PGA TOUR's most fan-friendly events and the grand finale to the FedExCup Regular Season—this year's tournament celebrates Big Golf. Bigger Fun. We're talking one million Wyndham Rewards points being given away every day, beach vibes on the fairway, and so much vacation energy you'll be asking, "when's my next getaway?"


"For us, the Wyndham Championship isn't just about hosting unforgettable, edge-of your seat, championship golf. It's about giving fans an experience they'll never forget, one meant to inspire drink-in-hand, toes-in-the-sand, 'I want to go there now' wanderlust. Because that's what Wyndham Rewards is—more than 60,000 hotels, vacation club resorts and vacation rentals around the globe ready to help travelers live their bucket list. No other hotel rewards program is more generous or offers members more places to redeem."

- Mike Shiwdin , GVP of Loyalty, Wyndham Rewards


Vacation Vibes
Broadcasting nationally Thursday through Sunday on GOLF Channel and CBS, this year's tournament once again transports fans to a tropical, vacation-themed oasis. New this year is The Sandbar—a shaded fan-friendly retreat featuring live sand sculpting—which joins returning favorites like Club Wyndham Beach, the Wyndham Rewards Earner Card Lounge, Margaritaville at the Wyndham, and the USO Patriots Outpost presented by Truist and Armed Forces Vacation Club.

But that's not all. Wyndham Rewards is also giving fans a chance to live out their vacation dreams, giving away one million Wyndham Rewards points to one lucky winner for each day of tournament play for a total of four million points now through Sunday. Fans can enter at WyndhamRewards.com . (See here for official rules.)

What can you get with one million points? How about a month-long stay at a luxury, all-inclusive resort like the TRS Coral Costa Mujeres, a Registry Collection Hotel? Or perhaps you'd rather book the ultimate family reunion, putting you and your loved ones up for a week across four two-bedroom, two bath condos at Club Wyndham Park City—each overlooking the snowcapped mountains of Utah ? With Wyndham Rewards, the choice is yours.

Wyndham Championship Fore! Good
Creating positive impact in the community is a hallmark of the Wyndham Championship and Wyndham Championship Fore! Good, the tournament's signature philanthropic platform, allows the tournament to give back to worthy causes in central North Carolina and beyond.

Earlier this week, Wyndham Rewards joined the tournament and others in donating $250,000 to First Tee – Central Carolina, while also donating a combined $100,000 to the tournament's four backpack charities: Backpack Beginnings, Forsyth Backpacks, Out of the Garden Project and United Way of Greater High Point . Helping feed children in and around central North Carolina , backpacks are packed with nutritionally-sound meals, which families take home every weekend. Just $5 can feed one child for a weekend while $150 can feed a child for an entire school year.

In addition to cash donations, Thursday through Sunday, should a PGA TOUR player make a hole-in-one on the par-3 16th hole, Wyndham Rewards will award one million points to the player and donate an additional one million points to be shared among the four charities.

Endless Travel Options, One Award-Winning Rewards Program
Proud title sponsor of the Wyndham Championship, Wyndham Rewards is the blue thread tying together some of the world's largest and most well-known travel companies and brands: Wyndham Hotels & Resorts, the world's largest hotel franchising company and Club Wyndham, the flagship vacation ownership brand of Travel + Leisure Co.

Consistently recognized as the #1 hotel rewards program by USA TODAY, travelers know that Where There's a Wyndham, There's a Way sm . Members earn a guaranteed 1,000 points with every qualified stay and can redeem points towards free nights at more than 60,000 hotels, vacation club resorts and vacation rentals around the world or a host of other rewards like tours, activities, gift cards, shopping and more.

The Wyndham Championship runs through Sunday, Aug. 3 . Teachers, first responders and members of the military are invited to attend for free along with a guest after submitting proper registration. Wyndham Rewards Earner Cardmembers receive special on-site perks including 25% off tickets, concessions, and merchandise; free parking; and exclusive access to the Wyndham Rewards Earner Card Lounge. To learn more about the Wyndham Championship, purchase tickets or register for free tickets, visit www.wyndhamchampionship.com .

1 NO PURCHASE NECESSARY. Internet access & valid email address required. Sweepstakes begins July 31, 2025 @ 12:00:00 a.m. ET and ends August 3, 2025 @ 11:59:59 p.m. ET . Open only to legal U.S. residents 18+ or age of majority in their jurisdiction of residence. Free Wyndham Rewards account required to claim prize. Void where prohibited. See Official Rules at https://www.wyndhamrewards.com/championship for entry, prizes, odds of winning and full details. Sponsor: Wyndham Hotel Group, LLC , Parsippany, NJ 07054. PGA TOUR Enterprises, LLC and the Wyndham Championship tournament are not sponsors or administrators of the Sweepstakes.

About Wyndham Rewards
Proud title sponsor of the Wyndham Championship, Wyndham Rewards® is the blue thread tying together some of the world's largest and most well-known travel companies and brands: Wyndham Hotels & Resorts , the world's largest hotel franchising company and Club Wyndham® , the flagship vacation ownership brand of Travel + Leisure Co . Recognized as the #1 hotel rewards program by USA Today, members—approximately 120 million enrolled around the world—earn a guaranteed 1,000 points with every qualified stay and can redeem for free nights starting at just 7,500 points. With more than 60,000 hotels, vacation club resorts and vacation rentals globally, no other hotel rewards program is more generous or offers more places to stay. Join for free at WyndhamRewards.com .

About the Wyndham Championship
Contested annually on the Donald Ross -designed golf course at Sedgefield Country Club in Greensboro, N.C. , the Wyndham Championship was founded in 1938 and is the seventh-oldest event on the PGA TOUR, excluding the Majors. As the last tournament of the regular season, it sets the 70-player field for the FedExCup Playoffs. The tournament thanks title sponsor Wyndham Rewards and presenting sponsor Truist for their continued support. Additional tournament information is available at WyndhamChampionship.com and the tournament's social media channels (@WyndhamChamp) on Facebook , X , Instagram and LinkedIn pages.

SOURCE Wyndham Hotels & Resorts

FAQ**

How does Wyndham Hotels & Resorts Inc. WH plan to utilize the visibility generated from the 86th Annual Wyndham Championship to enhance its brand engagement and loyalty through Wyndham Rewards?

Wyndham Hotels & Resorts Inc. plans to leverage the visibility from the 86th Annual Wyndham Championship by promoting its Wyndham Rewards program, enhancing brand engagement and loyalty through targeted marketing initiatives and exclusive offers tied to the event.

In what ways can the promotion of one million Wyndham Rewards points as daily giveaways during the championship impact Wyndham Hotels & Resorts Inc. WH's overall sales and customer acquisition strategies?

Promoting one million Wyndham Rewards points as daily giveaways during the championship can significantly enhance brand visibility, drive customer engagement, attract new guests, and incentivize Repeat stays, ultimately boosting Wyndham Hotels & Resorts Inc.'s overall sales and customer acquisition strategies.

How does Wyndham Hotels & Resorts Inc. WH measure the success of its philanthropic initiatives, such as the $250,000 donation to First Tee, in relation to customer perceptions and brand loyalty during events like the Wyndham Championship?

Wyndham Hotels & Resorts Inc. measures the success of its philanthropic initiatives, such as the $250,000 donation to First Tee, through customer surveys, brand sentiment analysis, and engagement metrics during events like the Wyndham Championship to assess impact on perceptions and loyalty.

What are the long-term benefits for Wyndham Hotels & Resorts Inc. WH in hosting events like the Wyndham Championship, especially considering its status as a key player in the hospitality and travel industry?

Hosting events like the Wyndham Championship enhances Wyndham Hotels & Resorts' brand visibility, attracts tourism, boosts local economic activity, fosters community engagement, and strengthens industry relationships, ultimately driving long-term customer loyalty and revenue growth.

**MWN-AI FAQ is based on asking OpenAI questions about Wyndham Hotels & Resorts Inc. (NYSE: WH).

Wyndham Hotels & Resorts Inc.

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