TECH - 123M Viewers Make Super Bowl 2024 Most-Watched TV Event Ever; Paramount+ Revels In Streaming Victory | Benzinga
This year’s Super Bowl has set a new record for the most-watched television show in history, with an estimated 123.4 million viewers. This figure includes viewers across all platforms and marks a 7% increase from last year’s viewership.
What Happened: The game, which saw the Kansas City Chiefs triumph over the San Francisco 49ers, was also the most-streamed Super Bowl in history, as reported by CNBC on Monday.
The event was broadcast on Paramount+, owned by Paramount Global (NASDAQ:PARA) which experienced its highest postseason viewership since 1998, the network said.
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While Paramount+ witnessed record viewership, it was reported that as the Super Bowl LVIII was set to begin, the platform's subscribers faced technical difficulties, such as sluggish ...