TECH - Amazon Expands AI Shopping Assistant Rufus to All US Customers As Prime Day Approaches | Benzinga
Amazon.Com Inc (NASDAQ:AMZN) has made Rufus, its AI-powered shopping assistant, available to all U.S. customers in the Amazon Shopping app.
Rufus aims to help users save time and make informed purchase decisions by answering shopping-related questions directly within the app.
The availability coincides with Amazon’s Prime Day 2024 on July 16-17, which will likely accomplish $12.4 billion GMV, up by 12% year-on-year, and $7.9 billion retail sales, an increase of ...