TECH - Apple Bull Dan Ives Shares Discussion On A New AI-Driven Economic Index Powered By 'Real-World Behaviors Of Over 240M American Adults' | Benzinga
On Monday, Zeta Global (NYSE:ZETA), unveiled the Zeta Economic Index, a tool powered by artificial intelligence that scrutinizes consumer behavior. Wedbush analyst Dan Ives shared a snippet from CNBC’s Last Call, where David A. Steinberg, the CEO of the company, spoke about this development.
What Happened: At the segment, Steinberg discussed the Zeta Economic Index, a novel tool that employs generative AI to analyze what the company described as “trillions of behavioral signals,” primarily focused on consumer activity.
He said, “We're feeding the real-world behaviors of over 240 million American adults,” adding, “I don't know of another index that is looking at that.”
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