TECH - Apple Unveils M3 Chips Analysts Expect It To Propel MacBook and iMac Performance and User Transition from Intel | Benzinga
Apple Inc (NASDAQ: AAPL) hosted a product launch event, "Scary Fast," focused on Mac products on October 30. The event unveiled a new M3 chips family (M3, M3 Pro, and M3 Max) along with new MacBook Pro models and iMac equipped with the new chips.
Highlights of the M3 chips include next-generation GPU with "Dynamic Caching" technology that enables faster rendering performance and more powerful CPU performance and efficiency cores.
Apple introduced in-house M1 chips back in 2021, and now the M3-equipped MacBook Pro models can be up to 11x faster than the Intel-based models, and the new iMac can be up to 4x quicker than the 21.5-inch Intel-based models.
Citi analyst Atif Malik notes ...