SAM - Boston Beer Exec Wants To Turn Time-Tested Liquor Logic Into Cannabis Retail Gold | Benzinga
"Everything about moving liquid is an industry that has been working pretty well since the prohibition of alcohol ended," opened Paul Weaver, director, and head of cannabis at the Boston Beer Company Inc. (NYSE: SAM), as he stood under the dazzling lights of the Benzinga Cannabis Capital Conference in Miami.
Paul's opening resonated with the crowd, setting the tone for what would become an insightful dialogue. His statement was not only a nod to the beverage industry's illustrious past but also a prelude to the potential future of the cannabis industry, drawing parallels that seemed both familiar and revolutionary.
Want to know more? Weaver will be participating as a featured speaker at the upcoming Benzinga Cannabis Capital Conference in Chicago on September 27-28.
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