TECH - Elon Musk's X Accused Of Unlabeled Ad Promotion For MrBeast's '$1 Car vs $100000000 Car' Video | Benzinga
Elon Musk's X (formerly Twitter) has allegedly been promoting the first directly posted video on the platform by Jimmy Donaldson, popularly known as MrBeast.
What Happened: Last weekend, MrBeast, a well-known YouTuber, posted a video titled "$1 Car vs $100,000,000 Car!!!" on X, saying that he intends to test “how much ad revenue a video on X would make.”
Now, X users have reported seeing this video, labeled as a “test,” multiple times in their feeds without any clear “ad” or “promoted” tag. This led one user to suggest that it is an unlabeled advertisement, as it lacked the usual timestamp and ad indicators, reported Mashable.
upon closer inspection seems like it definitely is a non-disclosed ad — ?????????????????????????????????????????? (@SHL0MS) January 19, 2024
🤨 pic.twitter.com/7lcLarUBlZ
The issue of unlabeled ads on X emerged following Musk’s acquisition of the platform in October 2022 for a whopping $44 billion.
Previously, it was reported that since September last ...