MSFT - Google Rivals With Apple One With New Bundled Features For UK Subscribers | Benzinga
In a strategic move to enhance its subscription services, Google One has introduced a new bundle for U.K. subscribers, adding value to its cloud storage plans with the inclusion of Nest Aware and Fitbit Premium. This development comes amid a competitive landscape where tech giants are vying for a larger share of the subscription service market.
What Happened: Google One subscribers in the U.K. now have access to Nest Aware and Fitbit Premium as part of their cloud storage plans, albeit with a catch, TechRadar reported on Thursday.
These additional features are currently exclusive to the U.K. market. Users began receiving notifications about the update via email.
Moreover, there is no mention of this update on the U.K. Google One pricing page, though it appears to be available with plans of 2TB or more.
The rollout seems to be gradual or limited, as some TechRadar staff with Google One subscriptions have not received any notification. Nest Aware and Fitbit Premium services provide additional security and health insights, respectively, and are individually priced at £8 ($10.21) and ...