TECH - LinkedIn Enters Short-Form Video Battle with New TikTok-Style Feed Targets Professional Growth Content | Benzinga
Microsoft Corp’s (NASDAQ:MSFT) business and employment-focused social media platform LinkedIn is experimenting with a TikTok-style short-form video feed, signaling its entry into the competitive arena of short video content alongside other significant platforms like Meta Platforms Inc (NASDAQ:META) Instagram, Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube, Snap Inc (NYSE:SNAP) Snapchat, and Netflix Inc (NASDAQ:NFLX).
Spotted by Austin Null of McKinney, the feature is accessible via a “Video” tab in the app’s navigation bar, allowing users to engage with vertical short videos through likes, comments, and shares.
However, the criteria for video selection remain undisclosed.
This initiative aligns with the trend across various apps yet distinguishes itself by concentrating on career-oriented ...