MCD - McDonald's Double Big Mac To Make A Triumphant Return With Noteworthy Upgrades Like More Sauce Better Sear | Benzinga
Starting January 24, McDonald’s Corp (NYSE:MCD) is all set to roll out its revamped Double Big Mac across the nation. This comeback includes a few notable tweaks to the iconic burger.
What Happened: The Double Big Mac is returning after a brief appearance in March 2020. This time around, the sandwich features McDonald’s rejigged core burger elements: softer buns, modified grill settings for a superior sear, and better cheese melting. Remarkably, the Big Macs will boast more sauce, reported CNN on Thursday.
The Double Big Mac is slated for a limited run. Such ephemeral offerings frequently serve as marketing tactics to spark customer curiosity and stand up to rival fast-food chains.
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Chris Kempczinski, McDonald’s CEO, hinted at the return of larger burgers last month, stating the chain is “working on that.” The Double Big Mac’s comeback is viewed as an uncomplicated method to make good on this ...