TECH - Nikola Open To 'Flexible' Pricing For Large Fleet Deals As EV Truck Maker Fishes For Bigger Customers Outside California | Benzinga
EV truck maker Nikola Corp (NASDAQ:NKLA) saw the average sales price of its fuel cell electric vehicle (FCEV) trucks rise by $30,000 in the first quarter as compared to the prior quarter, contrary to other EV makers who have been witnessing their vehicle prices fall amid a severe price war. However, going forward, the company intends to be “flexible” with its pricing.
Average Selling Price Rise: The average sales price of the company’s fuel cell truck rose to $381,000 in the first quarter, company CEO Steve Girsky said on Tuesday during the company’s first-quarter earnings call.
Future Plan Outline: The company is currently looking to build volume across North America to optimize its cost structure. The focus, the CEO said, would be on selling to fleets with over 1000 ...