TECH - What's Next For Apple's AI? Insights From Research Provide Clues | Benzinga
Apple Inc‘s (NASDAQ:AAPL) delayed entry into the AI arena might seem like a disadvantage compared to competitors which swiftly capitalized on the emergence of ChatGPT in late 2022.
However, recent rumors reported by The Verge suggested Apple was strategically preparing its AI strategy. Reports indicated discussions with OpenAI and Alphabet Inc‘s (NASDAQ:GOOGL)(NASDAQ:GOOG) Google for potential collaborations, alongside the development of its own AI model named Ajax.
Apple’s approach to AI, as hinted by its research, focused on efficiency and on-device processing. The company aims to significantly enhance Siri by deploying smaller, more efficient AI models. Bloomberg reported plans for iOS 18 to have all AI features running on an on-device and fully offline model, which indicated a ...