Apple Inc. (NASDAQ:AAPL) has once again emerged as the most resilient smartphone maker in the world, reporting the slowest decline in iPhone shipments in the September 2023 quarter.
What Happened: Apple reported a 9% decline in iPhone shipments in the September 2023 quarter, while the global smartphone market hit its lowest levels during this quarter in a decade, according to analytics firm Counterpoint Research.
"Volumes declined year-on-year largely due to slower than expected recovery in consumer demand," the firm said.
Apple increased its market share to 16% in September 2023 ...