Apple Inc. (NASDAQ:AAPL) is reportedly working on the next generation of its Vision Pro headset, with rumors suggesting significant changes in design and pricing.
What Happened: The tech giant is developing two variants of the second-generation headset. One version is expected to be a premium option, improving upon the first Apple Vision Pro, while the other is anticipated to be a more affordable, consumer-grade edition.
Apple’s first-generation headset, launched at WWDC 2023 and released in February 2024, has been praised for its design and utility in sectors like healthcare. However, its $3,500 price tag has reportedly hindered sales.
Rumors suggest that the consumer-grade version of the Apple Vision Pro follow-up could be significantly cheaper. Apple is reportedly aiming to reduce the bill of materials to half of what Vision Pro costs, ...