CBDMD, Inc. (NYSE: YCBD) announced on Thursday that it will officially sponsor the FIFA-affiliated Costa Rican soccer team, Club Sport Herediano.
The move marks the first and only partnership between a CBD brand and a professional FIFA-recognized premier division soccer team.
"We see this partnership as a major step for the CBD industry towards breaking the stigma of cannabis use in professional sports and, ultimately, setting the stage for partnerships with other teams - both domestically and internationally - in the near future," Ronan Kennedy, cbdMD's interim CEO and CFO said.
Why It Matters
The Charlotte, North Carolina-based company holds the NSF Certified for Sport certification for hemp-derived cannabinoid products and has ...