Media giant The Walt Disney Company (NYSE: DIS) launched the streaming platform Disney+ in 2019, adding to its direct-to-consumer business initiatives.
The company has gone on to raise the prices of its plan and also offer an ad-supported version. To celebrate several new releases and get ahead of another round of price increases, Disney is offering a huge discount on several Disney+ plans.
What Happened: Disney ended the third quarter with 105.7 million core Disney+ subscribers, a figure that was up 1% from the second quarter.
For the fourth quarter, Disney could see a boost in its subscriber figures thanks to a new promotion that started Wednesday and runs through Sept. 20.
The new promotion sees Disney offering its Disney+ basic plan, ...