Electric vehicle (EV) company Lucid Group Inc (NASDAQ:LCID) unveiled its highly anticipated Gravity SUV back in November 2023.
The vehicle and company now find themselves in a trademark battle.
What Happened: It has been a rough couple of years for Lucid Group as its stock has fallen and production and delivery estimates have come down for the company. While analysts continue to praise the company's technology, Lucid could be in for another setback.
Lucid's Gravity SUV faces a trademark challenge from EV charging company Gravity Technologies, which counts Alphabet Inc (NASDAQ:GOOG)(NASDAQ:GOOGL) among its backers.
According to a report from TechCrunch, Gravity filed a "petition for cancellation" against Lucid Motors with the U.S. Patent and Trademark Office in December. The company has asked for Lucid's ...