A marketing professor says that advertisements in chatbots are inevitable, but OpenAI CEO Sam Altman has a bias against them.
What Happened: Chuck Byers, a professor at University of Santa Carla, told Inc. that AI-powered chatbots such as OpenAI's ChatGPT and Alphabet Inc’s Google Gemini could follow a similar path to programmatic advertising.
The advertisements often clog social media and search results with content tailored to a user's interactions and searches.
However, Altman thinks that while internet advertising was necessary for "a bunch of reasons," the industry is transient in nature.
"I kind of hate ads just as an aesthetic choice. I think ads needed to happen on the internet for a bunch of reasons, to get it going, but it's a momentary industry," ...