Joey Chestnut, the 16-time hot dog-eating champion, will be competing in a new hot dog-eating contest on Netflix (NASDAQ:NFLX). This comes after he was excluded from the Nathan’s Famous Fourth of July hot dog-eating contest due to a deal with a rival brand.
What Happened: Netflix announced a new hot dog-eating competition, “Chestnut vs. Kobayashi: Unfinished Beef,” which will feature Chestnut and his long-time rival, Takeru Kobayashi. The event is scheduled to be broadcast live on Sept. 2, reported the Associated Press on Wednesday.
The contest will see the two competitors devouring all-beef hot dogs, possibly in reference to rumors that Chestnut’s rival brand deal is with Impossible Foods, a manufacturer of plant-based hot dogs.
Following the announcement, George Shea, an organizer for Major League Eating, the body that oversees the Nathan’s contest, suggested that Netflix was attempting to replicate the Nathan’s contest, which he believes is impossible to do.
New York City Mayor Eric Adams joined the conversation, urging Nathan’s and Major League Eating to resolve ...