In a surprising turn of events, 11:11 Media, the entertainment company owned by Paris Hilton, has decided to halt its advertising campaign on Elon Musk’s X platform. This decision comes barely a month after the media company announced an exclusive partnership with the platform. The suspension is due to concerns about pro-Nazi content and antisemitism on the platform.
What Happened: 11:11 Media, led by Paris Hilton, has unexpectedly pulled its advertising campaign from X, reported CNN. This comes as a shock as it follows closely on the heels of an exclusive partnership announcement between the two entities.
The president and chief operating officer of 11:11 Media, Bruce Gersh, verified the campaign’s suspension from the platform. This move comes as a blow to X and its CEO, Linda Yaccarino, who had previously acclaimed a significant promotional partnership with Hilton and 11:11 Media.
See Also: Elon Musk Stays Resilient As Apple Joins Ad Exodus From X
Initially intended to usher in new initiatives in video, live commerce, and other sectors, a representative for Hilton remained silent on whether the suspension of the ...