Retail investing is catching on as products as diverse as low-risk Treasuries and speculative offerings based on film scores are becoming increasingly popular.
Royalty-based products begin with Shrek score
Toward the other end of the risk spectrum, Public.com is also increasing its offerings of less tangible assets. One the first it offered was investment in art. This has led to its first royalty-based product.
“Our first asset was based on the score of the Shrek movies and it was a high-yielding, uncorrelated asset that our customers oversubscribed to in a very short period of time,” Stephen Sikes, COO at retail investing app Public.com, said at Benzinga’s Fintech Deal Day and Awards.
Sikes added that retail investing has changed since ...