Tesla Inc (NASDAQ:TSLA) CEO Elon Musk was convinced that $15,000 was a low price for FSD less than a year ago. However, since then, the company has dropped prices of the driver assistance software by about 50%.
What Happened: Over the weekend, Tesla cut the price of its full self-driving (FSD) driver assistance software to $8,000 from $12,000, marking a price cut of about 33%.
However, in July 2023, when FSD was priced at $15,000, Musk said that the price was still “very low.” The value of a vehicle, Musk said, substantially increases with autonomy.
"But I think yes, yes — obviously, if the car ...