2023-06-08 06:45:00 ET
After overcoming an initial stumble over its artificial intelligence (AI) launch earlier this year, Alphabet 's (NASDAQ: GOOG) (NASDAQ: GOOGL) stock has put up impressive results through 2023.
The Google parent is up 43% year to date through June 5, helped by entering the year with a low valuation, the general perception that the worst of the tech recession is over, and an AI presentation at its I/O developer conference last month that redeemed the earlier one.
However, Alphabet still faces plenty of uncertainty. There's new competition in search from ChatGPT and Bing, which is now powered by ChatGPT technology, and while Bard AI may have won over critics, it could be hard for the company to pivot to an AI-first search model and still preserve its advertising business. There are also signs that the digital advertising market, which is the source of nearly all of Alphabet's revenue, may be maturing.
For further details see:
Are Alphabet's Best Growth Days Behind It?