- Bayer ( OTCPK:BAYZF ) ( OTCPK:BAYRY ) is collaborating with French company M2i Group to supply fruit and vegetable growers worldwide with pheromone-based biological crop protection products.
- Under the agreement, Bayer will become the exclusive distributor of select M2i products aimed at lepidoptera pests in crops which include stone and pome fruits, tomatoes, and grapes.
- The German conglomerate said it will integrate M2i's pheromone products, including a press application technology, into a complementary system of digitally enabled solutions which include pest monitoring tools to advise growers on pest pressures and application timelines, and other synthetic and biological products for grower needs.
- "Bringing together M2i’s pheromone products with digital monitoring applications and Bayer’s existing biological portfolio will enable growers to apply the right product at the right time within a holistic approach that benefits their operations," said Jens Hartmann, regional head for Europe, Middle East, and Africa (EMEA).
- Bayer noted that in 2021 it launched Vynyty Citrus, its latest biological and pheromone-based crop protection product.
For further details see:
Bayer to distribute M2i's pheromone-based biological crop protection products