Ctrip.com (CTRP) has long been the leading travel services provider in China. However, competitors with differentiated product strategies are looking to take on Ctrip. One such company is Alibaba’s (BABA) travel unit – Fliggy. By focusing on millennials, digital technology, and premium services, Fliggy is looking to carve a place in China’s competitive travel industry.
Investors can gain access to Ctrip.com and Alibaba and the growing China travel industry through direct purchase of the companies’ shares.
Ctrip.com – A “Jack-of-All-Trades” Approach
Ctrip.com International is China’s largest travel company, according to