After Andrew Left published his bearish thesis on Jumia (JMIA), investors seem to be hanging onto the fraud-laden narrative he subscribed to when assessing Jumia's financial health. Though, Citi has done a great job at providing a rebuttal and management has informed investors to discount the fraud allegation as it has virtually no impact on its financial statements, the fact remains that the thesis will continue to be revisited when investors are trying to calibrate the risk inherent in the business. As a result, investors should be wary of the gravitational pull or