I'm finding the messaging inconsistency of home décor retailer Kirkland's (KIRK) a tad polarizing.
Last October, I was hesitant to embrace its new CEO, Steve “Woody” Woodward. He's an industry giant but I questioned if the loyal Kirkland's consumer would relate. I warmed a little after 2019 second quarter reporting due to management's candor and transparency. Alas, reporting of third quarter results on December 5th chilled that warmth. I do plan to continue to watch Kirkland's to see if management's plans to transform the retailer show enough traction to spark a recovery.