- When Woody Woodward became CEO at Kirkland's in 2018, he intended to transform the home décor retailer's image. In the latest quarter, it certainly appears the company turned a corner.
- Yet, it would also appear Mr. Woodward's goal is not yet fulfilled as there are former Kirkland's customers still unaware of this transformation, primarily due to the pandemic.
- Considering the corner-turning and the pandemic-driven ignorance of former customers and the ongoing transformative growth and improvement opportunities, it's not time to be bearish on Kirkland's.
For further details see:
Kirkland's Transformation Turns A Corner