One of the biggest beneficiaries of the COVID-19 global pandemic, stay-at-home economy has been online commerce. Online retail was already the fastest growing segment of retail sales, but as physical stores were shuttered and consumers were forced to shelter in place, online retail became a lifeline.
Heading into this crisis, U.S. Nonstore Retail sales represented 11.4% of total retail sales, as ecommerce continued to take more and more market share from brick and mortar peers thanks to attributes such as: competitive pricing, product selection, 24-7 access, and rapid delivery options.
Source: Amplify ETFS
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