- Xponential Fitness ( NYSE: XPOF ) has signed a master franchise agreement in Kuwait for its brands Rumble, Club Pilates, StretchLab and CycleBar.
- The deal, signed with Kuwait Real Estate Company, Aqarat, will result in the opening of a minimum of eight studios early in the initial 10-year term of the agreement, with additional studios to be developed based on market opportunity.
- Kuwait has the fourth largest fitness industry in the Middle East with annual revenue of nearly $240M.
- Company currently has studios across multiple brands operating or in development in 15 countries including across North America, Europe, Asia-Pacific and Australia.
- Most recently in 2022,it signed master franchise agreements for Club Pilates in Mexico and the UK, and for CycleBar in Japan.
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Xponential Fitness signs master franchise agreement in Kuwait