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Aloha to Big Rewards: Millions of Atmos(TM) Rewards Points Up for Grabs for Hawaiian Airlines World Elite Mastercard® Cardmembers in 2026

MWN-AI** Summary

Hawaiian Airlines has launched an exciting promotional campaign for its World Elite Mastercard® cardmembers, offering a staggering 44 million Atmos Rewards points up for grabs throughout 2026. The promotion, which runs from February 1 to December 31, is designed to reward loyalty and enhance the travel experience for cardholders. Each transaction made with the card counts as an entry into a sweepstakes, where weekly winners will be awarded 100,000 Atmos Rewards points, while one grand prize winner will receive a whopping one million points.

To further incentivize local residents, Hawaiian Airlines is offering a 50% bonus on Atmos Rewards points per $1 spent for Hawaiian cardmembers, with the opportunity to earn up to 5,000 additional bonus points within the promotional period. This initiative not only highlights the airline's commitment to its Hawaiian roots but also enhances the value for local travelers, facilitating more opportunities for inter-island flights at a low redemption rate of just 4,500 points one-way.

The Hawaiian Airlines® World Elite Mastercard® provides various rewards and benefits, including two free checked bags on eligible flights, a $100-off annual companion discount, and the ability to earn multiple points across a range of purchases. Cardmembers can also share points with up to 10 family and friends, which adds an extra layer of flexibility and enjoyment to the rewards program.

Overall, the promotion is poised to significantly enhance the Atmos Rewards experience for cardholders, making it easier to explore the beautiful islands of Hawaii and beyond. Interested customers can apply for the card through Bank of Hawaii branches or online.

MWN-AI** Analysis

Hawaiian Airlines' launch of its "Aloha to Big Rewards" campaign for World Elite Mastercard® cardmembers in 2026 presents a significant opportunity for both the airline and potential cardholders. The program underscores Hawaiian's commitment to enhancing customer loyalty while offering compelling financial incentives.

From an investment perspective, Hawaiian Airlines is positioning itself well amid an increasingly competitive market. The offer of over 44 million Atmos Rewards points through various promotional avenues aims to foster deeper customer engagement. Specifically, Hawaiian's strategy of providing a 50% bonus in points for residents of Hawaii incentivizes local spending—critical for strengthening their community ties. Notably, the sweepstakes structure, with weekly and monthly prizes, is likely to increase transaction frequency, driving revenue growth in a company already poised for resurgence post-pandemic.

For current and prospective cardholders, the benefits of the Hawaiian Airlines® World Elite Mastercard® are robust. The ability to earn up to five points per dollar spent on applicable purchases, coupled with free checked bags and companion discounts, enhances value for frequent flyers and occasional travelers alike. These features make the card highly attractive relative to its competitors in the airline credit card sector.

However, potential applicants should remain cognizant of the terms and conditions surrounding the points system, as well as the structure of the promotional period running until December 31, 2026. Being strategic about qualifying purchases could maximize point accumulation, especially with the enticing Neighbor Island redemption policies.

In summary, both Hawaiian Airlines and its cardmembers stand to gain considerably from this promotion. The airline appears well-prepared to solidify its market share, while savvy consumers can leverage these offerings to maximize travel benefits in the increasingly interconnected world of air travel.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: PR Newswire

PR Newswire

  • Hawaiian will award more than 44 million Atmos Rewards points to cardmembers through December
  • Hawai?i resident cardmembers will earn a 50% bonus on Atmos Rewards points per $1 spent on all purchases up to 5,000 bonus points during the promotional period

HONOLULU, Feb. 2, 2026 /PRNewswire/ -- Hawaiian Airlines today unveiled its most exciting credit card giveaway to date, designed to reward loyal cardmembers with unprecedented opportunities to earn and win Atmos Rewards points throughout 2026.

Today through Dec. 31, every transaction made with a Hawaiian Airlines® World Elite Mastercard® automatically counts as an entry into the year-long sweepstakes*

  • Seven weekly winners will receive 100,000 Atmos Rewards points.
  • One monthly grand prize winner will receive an incredible one million Atmos Rewards points. The more transactions cardmembers make, the more chances they have to win.
  • Promotion Dates: Feb. 1Dec. 31, 2026

"Our most rewarding credit card promotion is our way to mahalo our most loyal guests and Hawaiian Airlines cardholders," said Alisa Onishi, managing director of Hawai?i marketing for Hawaiian and Alaska airlines. "We're thrilled to give our cardmembers more ways to earn Atmos Rewards points with every purchase and bring them closer to taking a Neighbor Island trip or exploring the new reaches of our global network."

To further celebrate our commitment to Hawai?i, cardmembers residing in Hawai?i will earn a 50% bonus on Atmos Rewards points per $1 spent on all purchases up to 5,000 bonus points during the promotional period. This special offer highlights Hawaiian Airlines' dedication to its island home and provides unmatched value to local cardmembers. Visit HawaiianAirlines.com/GreatPointsGiveaway for more information.

Atmos Rewards recognizes the importance of air travel for Hawai'i residents and is making Neighbor Island travel more rewarding than ever — with members  earning up to five times more points on flights between the Islands. Plus, Neighbor Island award redemptions start at just 4,500 points one-way — making it easier than ever to visit family, attend events or explore the Islands.

The Hawaiian Airlines® World Elite Mastercard® gives cardmembers more ways to earn Atmos Rewards points, enjoy exclusive travel perks, and save on flights — making it one of the most rewarding airline cards. Popular benefits include:

  • Companion discounts
    • Celebrate your account anniversary and receive an annual $100-off companion discount valid for 12 months from your anniversary date.
      The discount is valid for roundtrip travel between Hawai'i and North America destinations on Hawaiian Airlines operated flights or roundtrip North America main cabin travel on Alaska Airlines operated flights.

  • Two free checked bags
    • Receive two free checked bags on eligible flights for the primary cardmember when you use your card to purchase eligible tickets directly from Hawaiian Airlines or Alaska Airlines.

  • Status points
    • Get closer to Atmos Rewards status with qualifying purchases on your Hawaiian Airlines® World Elite Mastercard®. Earn 1 status point for every $3 spent with no limit on the number of status points you can earn.

  • Earn
    • Earn 3 points for every $1 spent on eligible Hawaiian Airlines and Alaska Airlines purchases. Earn 2 points for every $1 spent on eligible gas, dining, and grocery store purchases. Earn 1 point per $1 spent on all other purchases. There is no limit to the total Atmos Rewards points you can earn.

  • Free Points sharing
    • As a Hawaiian Airlines Mastercard primary cardmember, you can send and receive Atmos Rewards Points between a network of up to 10 friends and family. Atmos Rewards members can start sharing points by logging into their account at https://www.alaskaair.com/atmosrewards
    • Redeem points for flights with no blackout dates on Hawaiian Airlines and Alaska Airlines.
    • Redeem for over 1,000 destinations globally through our network of airline partners. 

Additional Hawaiian Airlines® World Elite Mastercard® benefits can be found at Hawaiian Airlines® World Elite Mastercard® - Benefits.

Those interested in applying for Hawaiian Airlines Bank of Hawaii World Elite Mastercard can do so at any Bank of Hawaii branch or online at boh.com/creditcard. Terms and conditions apply.

* No purchase required. See rules. Ends 12/31/26

About Alaska Air Group

Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We'll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what's happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as "ALK."

SOURCE Hawaiian Airlines

FAQ**

How will the promotional activities associated with the Hawaiian Airlines® World Elite Mastercard® impact the stock performance of Alaska Air Group Inc. ALK in 2026?

The promotional activities of the Hawaiian Airlines® World Elite Mastercard® could drive increased customer loyalty and passenger traffic for Hawaiian Airlines, potentially impacting Alaska Air Group Inc.'s competitive position and stock performance in 2026, though the effect may vary.

What strategies does Alaska Air Group Inc. ALK plan to implement to maintain customer engagement through promotions like the Atmos Rewards point giveaway?

Alaska Air Group Inc. plans to enhance customer engagement through targeted promotions like the Atmos Rewards point giveaway by leveraging data-driven insights to personalize offerings, incentivizing loyalty through tiered rewards, and integrating customer feedback into marketing strategies.

How might the bonus structure for Hawai?i resident cardmembers influence the overall profitability of Alaska Air Group Inc. ALK in the long term?

The bonus structure for Hawai'i resident cardmembers could enhance customer loyalty and increase repeat business, potentially driving higher revenues and profitability for Alaska Air Group Inc. in the long term.

In what ways does the partnership between Hawaiian Airlines and Alaska Air Group Inc. ALK strengthen their competitive position in the airline industry amidst rising operational costs?

The partnership between Hawaiian Airlines and Alaska Air Group Inc. strengthens their competitive position by enhancing route networks, improving operational efficiencies, and offering customers more seamless travel options, which collectively mitigate rising operational costs.

**MWN-AI FAQ is based on asking OpenAI questions about Alaska Air Group Inc. (NYSE: ALK).

Alaska Air Group Inc.

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