Freshpet Looks Better Now Than It Ever Has Before (Upgrade)

2026-02-11 13:35:14 ET

It has been a long time since I last wrote about Freshpet, Inc. ( FRPT ), a rather interesting company that plays in the animal food space. My last article about the company was published in September 2022. Leading up to that point, I had been bearish about the business. The firm was growing rapidly on the top line. But bottom-line results were worsening, and the stock looked meaningfully overpriced. I ended up reaffirming the business as a "Sell" candidate because of this. Since then, the stock has risen by 76.4%. At first glance, that may seem as though my call was a failure. But just because I think a company is expensive does not mean that the stock has to fall. Indeed, back then, I did say that the stock had not fallen enough. But keep in mind that whenever I rate a company a "Sell," my typical expectation is that shares will underperform the market for the foreseeable future. And underperforming shares did. Over the same period, the S&P 500 is up 81.6%....

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