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Proctor & Gamble: Recovery Hopes Are Premature

Source: SeekingAlpha

2026-02-10 09:55:35 ET

It has been a long time since I provided an update for The Procter & Gamble Company ( PG ). Back in late July 2025, I cited soft guidance and an unattractive valuation as the reasons for my downgrade of the stock to a sell rating. For quite a while, my bearish call worked out alright, but as you can see below, it seems that P&G has had a significant change in fortunes. Today we'll see if there is a shift in their fundamentals to justify this and whether now is the time to turn bullish on the stock....

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Proctor & Gamble: Recovery Hopes Are Premature
Procter & Gamble Company

NASDAQ: PG

PG Trading

-1.22% G/L:

$151.63 Last:

3,159,811 Volume:

$152.21 Open:

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PG Stock Data

$370,771,069,285
2,319,375,924
N/A
2444
N/A
Consumer Products - Household & Personal
Consumer Staples
US
Cincinnati

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