UBER - Coupang: Great Company But Little Potential For International Growth

• Coupang has been amazingly successful in Korea, in almost all parts of its business.
• The problem with Coupang is that they are specialized in a very specific country, and Korea is very different from most countries.
• Coupang will undoubtably be successful in Korea, but growth into new markets will be slim, which drastically limits growth for Coupang.
• Korea has increasing density, tech-savvy citizens, and an extremely hard-working labor force, and there are very few countries in the world that have this same set of characteristics.
• Coupang thrives in a country with these characteristics, and without them Coupang will likely be less successful.

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